Overview
Account Director, Earned Media Strategy Jobs in Boston, Massachusetts, USA at Tbwa Chiat/Day Inc
The Weber Shandwick team is seeking an Account Director, Earned Media Strategy with exceptional earned strategy and media relations prowess to support CPG, Retail and Food & Beverage clients. The ideal candidate loves the thrill of the pitch, building relationships with media, and constantly immersing yourself in pop culture/trends. As a Director, you will have the opportunity to work on various top tier brands in various consumer categories.
About you: Are you someone who knows the modern media landscape and has a unique experience telling stories that help brands earn their place in culture? We are looking for a highly collaborative, original thinker who is endlessly curious about the intersections of culture, earned media, influencer and social. We want someone who can frame a problem, develop succinct insights, and explain what it all means in a compelling story.
Come grow your career as part of our leading community of earned media strategists.
Responsibilities
Possesses superlative AP Style writing skills
Builds and maintains excellent relationships with media
Understands industry landscape/issues that may directly and indirectly impact a client
Endlessly curious about our client’s business and their competitors
Retail, Beauty, F&B knowledge and curiosity
Proactively and reactively crafts and tells compelling stories on behalf of clients
Leads the development of and is responsible for the execution of earned and integrated media programs
Develops strategies/plans and writes media materials
Brings a client-focused attitude that results in work being performed to the highest quality standards
Counsels and interacts effectively with clients and leaders at client organizations
Serves as key team member on client and inter-agency teams
Mentors, coaches and develops direct reports and more junior team members
Cultivates and participates in new business opportunities and pitches
Business Acumen– align talent strategies to drive business goals
Client Service– client focus and ability to build trust and rapport across all levels
Proactivity– exhibit relentless pursuit for new and innovative talent strategies
Collaboration– build strong relationships at all levels across the organization
Critical Thinking– ask probing questions; anticipate and address critical talent gaps and needs
Conflict Resolution– possess sound judgment and savvy in navigating and resolving complex talent and organizational issues
Basic Qualifications
6-8 years of experience.
Experience leading projects from start to finish, working with integrated teams across various disciplines.
Earned strategy and media relations experience
The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:
Medical
Vision
401k (with employer match)
Tuition Reimbursement
Juice Money – $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
Short-Term Disability
Paid Employee Family Leave
Family Building Benefit
Salary range: $95,000.00 – $
Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
#J-18808-Ljbffr
Title: Account Director, Earned Media Strategy
Company: Tbwa Chiat/Day Inc
Location: Boston, Massachusetts, USA
Category: Marketing / Advertising / PR
