Overview
Account Executive (Media/Advertising/Marketing Sales exp req) Jobs in Palm Springs, CA at Rhodes Wolfe
Job Title: Marketing Manager
Company: Force Masonry Construction
Location: [Insert Location]
Job Type: Full-Time
About Force Masonry Construction:
At Force Masonry Construction, we specialize in providing high-quality masonry services with a commitment to excellence in both craftsmanship and customer satisfaction. We are looking for a Marketing Manager to join our team and lead our marketing efforts across multiple platforms, ensuring that all strategies are in alignment with our company’s goals.
Position Overview:
The Marketing Manager will play a pivotal role in overseeing and coordinating the activities of our website design team, SEO team, social media team, video production team, and more. This position will be responsible for ensuring that all marketing initiatives align with our business objectives, with a primary focus on driving online visibility, enhancing brand awareness, and generating leads for our masonry services. The Marketing Manager will also be required to review contracts and external vendor agreements to ensure the scope of work aligns with our needs.
Key Responsibilities:
Lead & Coordinate Marketing Teams: Supervise and collaborate with our website designers, SEO team, social media team, video production team, and other marketing personnel to ensure projects are completed on time and meet company standards.
SEO Management: Oversee the implementation of SEO best practices, ensuring our website and content are optimized for search engines. This includes keyword research, on-page optimization, and analyzing performance to improve rankings on Google and other search engines.
Website Oversight: Work closely with the website design team to ensure the company website is user-friendly, effective, and up-to-date with the latest services, content, and company branding.
Social Media Strategy & Content: Manage and oversee the creation of social media content across platforms such as Facebook, Instagram, LinkedIn, and others to engage our target audience and increase online visibility.
Video Content Strategy: Collaborate with the video team to produce and distribute video content that showcases our services, customer testimonials, and company values.
Email Campaigns: Develop and manage email marketing campaigns that promote our services, engage with leads, and keep existing clients informed. This includes designing newsletters, promotional emails, and follow-up sequences.
Print Materials: Oversee the creation and distribution of print materials, such as brochures, flyers, and business cards, ensuring that they align with our brand and messaging.
Contract Review: Review contracts with external vendors and agencies to ensure deliverables align with company expectations and are within the agreed-upon scope of work.
Analytics & Reporting: Monitor and analyze marketing campaign performance, including website traffic, lead generation, social media engagement, SEO performance, and email campaigns. Provide regular reports and insights to company leadership.
Brand Management: Ensure that all marketing materials (online and offline) are consistent with Force Masonry Construction’s brand voice, message, and values.
Collaborate on Strategy Development: Work with leadership to develop and refine marketing strategies that align with business goals and generate quality leads.
Attend net working groups: Attend networking events like Chamber of Commerce after hours etc….
Qualifications:
Proven Experience: Minimum of 3-5 years of experience in a marketing role, preferably in a construction or service-based industry.
SEO Expertise: Strong understanding of SEO strategies, tools, and techniques. Experience working with Google Analytics, Google Search Console, and SEO optimization tools like SEMrush, or similar.
Platform Knowledge: Proficiency with Google Ads, Meta (Facebook/Instagram) Ads, and SEO best practices to drive digital marketing campaigns effectively.
Website & Social Media Management: Solid experience managing websites (WordPress or similar CMS) and developing social media strategies across platforms (Facebook, Instagram, LinkedIn, etc.).
Email Marketing & Campaign Management: Experience in creating and managing email marketing campaigns using platforms like Mailchimp, Constant Contact, or others. Ability to design emails, create compelling subject lines, and analyze campaign results.
Content Creation & Video Production: Knowledge of content strategy and video marketing. Familiarity with video production and editing is a plus.
Print Marketing: Experience in overseeing the design and distribution of print materials such as brochures, flyers, and direct mail.
Contract & Vendor Management: Ability to review contracts and work with external agencies to ensure that all deliverables align with the company’s goals.
Analytical Skills: Strong ability to assess data and metrics to evaluate marketing campaign effectiveness and suggest improvements.
Excellent Communication Skills: Exceptional written and verbal communication skills, with the ability to collaborate effectively with both internal teams and external stakeholders.
Bachelor’s Degree: A degree in Marketing, Communications, or a related field is preferred.
What We Offer:
Competitive salary with profit sharing bonus structure
Health insurance, Retirement, Dental, Vision, Life insurance
Opportunity to work in a growing company with a passionate team
A collaborative and dynamic work environment
Opportunities for professional development and growth
A team of high performing and highly inspirational individuals
How to Apply:
If you are a results-driven marketing professional with a passion for construction and digital marketing, we’d love to hear from you! https://forcemasonry.net/careers/
Job Type: Full-time
Pay: $75,000.00 – $90,000.00 per year
Benefits:
Dental insurance
Employee discount
Flexible schedule
Health insurance
Life insurance
Paid time off
Professional development assistance
Referral program
Retirement plan
Vision insurance
Schedule:
8 hour shift
Work Location: In person
Title: Account Executive (Media/Advertising/Marketing Sales exp req)
Company: Rhodes Wolfe
Location: Palm Springs, CA
