Overview
Advertising Assistant Jobs in Sacramento, CA at Star Communications LLC.
Job Description:
Supper Co. is looking for a Digital Marketing Manager to oversee and execute digital marketing campaigns across multiple platforms. The ideal candidate should have expertise in digital advertising, social media management, and data-driven marketing strategies. This role involves working closely with creative, account, and analytics teams to optimize campaigns and drive measurable business outcomes for clients.
Key Responsibilities:
Campaign Strategy & Execution:
Build, launch, and optimize digital campaigns across SEM, social media, and programmatic platforms.
Develop and execute strategies to improve the digital customer journey and drive conversions.
Monitor campaign performance and implement optimizations for better ROI.
Collaborate with creative teams to develop compelling calls-to-action (CTAs) and campaign assets.
Create and manage media schedules to ensure timely and effective campaign delivery.
Handle media documentation, including MAs, AAs, and IOs.
Submit insertion orders (IOs) to vendors and coordinate related campaign requirements.
Manage the delivery of trade media assets.
Generate UTMs for accurate tracking of campaign performance.
Data Analysis & Reporting:
Analyze performance data to draw insights and provide actionable recommendations.
Create and present performance reports to clients and internal stakeholders.
Utilize tools like Google Analytics, Google Tag Manager, and social media tracking pixels.
Request media partner data and integrate insights into campaign optimizations.
Project & Budget Management:
Manage timelines and ensure deadlines are met for all digital marketing projects.
Assist in budget planning, including pacing and monitoring, to ensure cost efficiency.
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Email Marketing & Platform Management:
Upload email creative into CRM/ESPs for campaign execution and performance monitoring.
Qualifications:
3-5 years of experience in digital marketing or advertising.
Proficiency in managing paid media campaigns (SEM, social, programmatic).
Strong understanding of digital analytics, data tracking, and optimization techniques.
Knowledge of social media best practices and platform-specific strategies.
Excellent project management and organizational skills.
Strong written and verbal communication abilities.
Job Type: Full-time
Pay: $45,000.00 – $52,000.00 per year
Benefits:
401(k)
401(k) matching
Dental insurance
Flexible schedule
Health insurance
Health savings account
Life insurance
Paid time off
Parental leave
Retirement plan
Vision insurance
Schedule:
8 hour shift
Monday to Friday
Experience:
Digital marketing: 2 years (Required)
Ability to Commute:
Springfield, MO 65806 (Required)
Work Location: In person
Title: Advertising Assistant
Company: Star Communications LLC.
Location: Sacramento, CA
