Overview

Affiliate Campaign Manager/RMG/Fintech/Quick Commerce Jobs in New Delhi, Delhi, India at Rooter.gg

Position:  Affiliate Campaign Manager (RMG/Fintech/Quick Commerce Experience Preferred)

Job Title:

Affiliate Campaign Manager

Job Location:

New Delhi, East of Kailash

Experience:  5+ Years

Job Description:

The ideal candidate will possess a deep understanding of Mobile Measurement Partners (MMP), a

proven track record

in third-party Software as a Service (SaaS) platforms, experience on the advertiser side, and strong connections within the advertising network landscape. As a Performance Marketing Manager, you will be responsible for setting up and managing campaigns, overseeing integrations, and ensuring optimal performance for our clients.

Responsibilities:

MMP Expertise & SaaS Platform Management:

Demonstrate a strong understanding of Mobile Measurement Partners (MMP) and leverage this knowledge to enhance campaign tracking and measurement

Utilize expertise in third-party SaaS platforms to streamline processes, enhance efficiency, and provide clients with valuable insights

Campaign Strategy and Implementation:

Work closely with clients to define campaign strategies that align with their marketing objectives

Work with external publishers to optimize delivery of campaigns

Work on CPI and CPR and optimize the performance to CPA- from the campaign setup until validation process

Set up and launch advertising campaigns, ensuring proper configuration and

optimization

for maximum performance

Oversee the integration process, ensuring seamless connectivity between our platform and client systems

Troubleshoot and resolve any integration issues to minimize downtime and maximize efficiency

Client Relationship

Management:

Develop and maintain strong relationships with clients to understand their business objectives and goals

Act as the main point of contact for clients, addressing inquiries, and providing regular updates on campaign performance

Utilize negotiation skills to secure favorable terms with partners and navigate objections effectively

Work collaboratively to address partner concerns and ensure successful partnerships

Collaborate with internal teams, including sales and marketing, to ensure a cohesive and effective client experience

Affiliate Fraud

Prevention

and Compliance

Monitor and evaluate fraudulent activities in app campaigns by analyzing key affiliate performance parameters.

Implement necessary actions, such as deducting invalid transactions or blocking fraudulent affiliates, to maintain compliance and safeguard campaign quality.

Performance Analysis and Reporting:

Monitor campaign performance, analyze data, and provide insights to clients for ongoing

optimization

Prepare regular performance reports, highlighting key metrics and recommended improvements

Ad Network Relationships:

Leverage existing connections within the ad network landscape to negotiate favorable terms and secure premium placements

Explore and establish new partnerships to expand our network reach

Requirements & Qualifications:

Expertise in acquiring and managing traffic from  CPI, CPL, and CPM  sources.

Experience managing campaigns in

diverse

categories, including RMG (Real Money Gaming), fintech, quick commerce, and other verticals.

Experien…

Title: Affiliate Campaign Manager/RMG/Fintech/Quick Commerce

Company: Rooter.gg

Location: New Delhi, Delhi, India

Category: Marketing / Advertising / PR, IT/Tech

 

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