Overview
Assistant Director of Marketing and Communications Jobs in Normal, IL at Illinois State University
Brilliant PR & Marketing, one of the most respected and rapidly growing agencies focused on family-oriented brands, seeks a Full-time Public Relations Account Supervisor to help support the agency’s growing, award-winning earned influencer, media and brand campaign team.
Who We Are:
So what’s Brilliant all about? We are a unique PR agency made up of nearly 30 team members with big brand and big agency experience, looking for a place where they can stand out and make an impact who all work remotely across the US. Brilliant is in its second decade as a fully remote company and is one of the most respected agencies serving consumer lifestyle brands with a specific focus on products, brands, and services for families including baby and maternity, toys and games, tech, housewares, haircare and food. We give our team the resources they need to get their work done without having to sit in a cubicle or stuffy office. Come join a fast-growing, award-winning team of the best PR & marketing experts across the country.
What We’re Looking For:
Our Dream Team Member:
8–10 years of experience leading earned media and influencer campaigns for CPG brands, with a proven track record of success.
Confident and articulate in client presentations, unafraid to speak up and contribute innovative ideas during brainstorms.
A natural leader and collaborator who proactively manages both up and down to keep the account team aligned and moving forward.
Passionate about mentorship, valuing both teaching and continuous learning to elevate team performance.
Experienced in business development, including pitching and securing new clients for an agency.
A trusted client partner and thought leader, adept at navigating challenging conversations
Comprehensive understanding of earned media and influencer marketing within an omni-channel ecosystem, with experience integrating efforts across internal and external teams.
Regularly engaged with social media platforms, with an expert-level understanding of TikTok, Instagram, Facebook, and YouTube.
Seasoned in new business presentations and client engagement, particularly within an agency environment.
Highly attuned to pop culture and emerging trends, with a track record of successfully leveraging them for brand activations.
What You’ll Do:
CLIENT STEWARDSHIP & NEW BUSINESS
Serve as a primary point of contact for earned media and influencer client needs across agency’s client portfolio,
Assist in crafting compelling proposals, timelines, budgets, and projected outcomes for potential and existing clients.
AGENCY LEADERSHIP
Oversee and mentor a team of Account Executives, providing guidance on campaign execution, media relations, and influencer strategy.
Stay at the forefront of industry best practices, serving as the agency’s thought leader on social media and influencer marketing.
Develop persuasive reports and strategic recommendations for client presentations, ensuring insights and creative direction are clearly articulated.
STRATEGY & CREATIVE DEVELOPMENT
Collaborate across PR, paid media, and influencer teams to develop integrated marketing campaigns that drive engagement and brand visibility.
Provide recommendations for paid amplification of earned media, including budgeting, client approvals, tracking, and reconciliation.
Continuously monitor social and cultural trends, identifying new audience opportunities, emerging platform behaviors, and innovative content strategies to keep brands ahead of the curve.
Benefits Eligible For:
Unlimited PTO
Paid time off between Christmas and New Year’s
Fabulous Fridays – work day ends at 12 pm between Memorial Day and Labor Day and 3 pm for the remainder of the year
401K with a 3% company match
Medical, dental, and vision coverage
Medical and Dependent Care FSA
Life Insurance
Long Term Disability
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Title: Assistant Director of Marketing and Communications
Company: Illinois State University
Location: Normal, IL
