Overview
Assistant marketing manager Jobs in Singapore, Singapore at BreadTalk Pte Ltd
Join Our Team
as Assistant Manager/Manager, Brand Development & Marketing
Key Responsibilities:
Reporting to the Senior Manager, you will play a pivotal role in shaping the branding and marketing efforts of our company in Singapore.
Develop and execute branding and marketing plans to enhance brand positioning and achieve business objectives.
Collaborate closely with Operations, R&D, Training, and other relevant departments to drive campaign efforts effectively.
Establish strategic brand partnerships to expand brand reach and enhance consumer engagement.
Manage and direct agencies in developing and implementing digital and Public Relation strategies.
Ensure consistent brand messaging and creative communications across various markets.
Collaborate with local marketing teams to translate brand strategy into actionable marketing campaigns, aiming to increase market share, enhance brand equity, and improve customer experience.
Responsible for managing the annual marketing budget and monitoring campaign performance to ensure Marketing ROI targets are met.
Requirements:
Bachelor’s degree with a minimum of 5 years’ experience in branding and marketing, preferably in related sectors such as Retail, F&B, or FMCG.Strong
communication
and presentation skills.
Analytical mindset with a keen understanding of consumer profiles and market trends.
Well-organised with excellent timeline management skills.#J-18808-Ljbffr
Title: Assistant marketing manager
Company: BreadTalk Pte Ltd
Location: Singapore, Singapore
Category: Marketing / Advertising / PR (Branding Specialist / Ambassador, Marketing Manager, Marketing Strategy, Marketing Communications), Management
