Overview
Assoc. Director to Director, Market Access Marketing Jobs in Chadds Ford, Pennsylvania, USA at Incyte
Location: Chadds Ford
Overview
Incyte is a biopharmaceutical company focused on the discovery, development, and commercialization of novel medicines to meet serious unmet medical needs in oncology and inflammation and autoimmunity. Incyte is committed to the rigorous pursuit ofresearch and developmentexcellence to improve the lives of patients,make a differencein health care, and build sustainable value.
The Company strives to discover and develop first-in-class and best-in-class medicines-advancing adiverseportfolio of large and small molecules.
Job Summary(Primary function)
This position is responsible for the strategic development, cross-functional integration, and executional excellence of US Market Access plans for current and/or pipeline products and indications within the Incyte portfolio.
Essential Functions of the Job (Key responsibilities)
Develop and execute integrated market access brand plan(s), annual operational plan and new product/indication launch planning activities
Develop, implement and pull-through branded and unbranded market access promotional plan and educational activities; including planning, resource creation, and implementation across payer, IDN, VA, DoD and emerging organizations (e.g., ACOs).
Develop and plan for associated market access team training initiatives
Collaborate with Product Strategy and across Market Access functions to ensure appropriate alignment and integration of strategy
Collaborate in the development, implementation and placement of personal and non-personal print, digital media and video promotional plans and associated resources
Collaborate with Product Strategy, Market Access functional leads, and Payer Account teams to identify and develop content for market access marketing programs
Collaborate with Payer Account Team Lead in the monitoring of payer formulary and policy access
Provide marketing input to HEOR studies and translate findings into promo table resources
Plan and execute advisory boards and engagement activities with external experts to gather insights and inform strategy
Design and implement qualitative and quantitative Market Access market research to inform strategy and implementation
Collaborate with Medical, Legal, Regulatory, and Compliance colleagues to gain approval of educational and promotional resources
Collaborate with Global Value and Access team, as needed
Work with multiple external agencies to manage projects from concept to completion on time and within budget; while measuring success vs industry benchmarks and ensuring strategic alignment and executional excellence
Manage annual budget, POs, invoice approvals, and monthly accruals and projections
Develop and deliver internal and external presentations to support the US Market Access Team
Work in afast-paced environment, rapidly assimilate information, make decisions, prioritize and manage multiple projects/priorities
Qualifications (Minimal acceptable level ofeducation, work experience, and competency)
Minimum of 7 years-experience in the pharmaceutical/biotech industry
Minimum of 2 years-experience in brand marketing, or market access marketing
Oncology experience required; with oral and IV agents preferred including knowledge of oncology GPOs and large, organized hospital and community oncology customers preferred
Experience with launching products preferred
Strongproject management, agency andbudget managementexperience
Strategic andinnovativemindset withattention to det…
Title: Assoc. Director to Director, Market Access Marketing
Company: Incyte
Location: Chadds Ford, Pennsylvania, USA
Category: Healthcare, Marketing / Advertising / PR
