Overview
Associate Manager, Media Jobs in Ewing, New Jersey, USA at Church & Dwight
A collective energy and ambition. A place where you can make a real difference.
We’re a company that genuinely cares about our people, our products, our consumers and the environment.
Our unique, informal culture champions courage, determination and
collaboration
. Knowing we have an open and
supportive team
means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries.
United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because:
Together We Have the Power to Win.
Hybrid – Ewing, NJ
We are seeking a detail-oriented and data-driven Associate Manager, Media Performance, to join our
dynamic
Marketing and Media
Optimization
. You’ll play a key role in analyzing campaign data, generating insights, and driving media
optimization
across various channels. This role offers the opportunity to stay ahead of industry trends, collaborate with internal and external partners, and contribute to the development of winning media strategies.
Excellent planning, organization,
problem identification
/resolution skills and data analysis skills are critical for success.
Accountabilities and Responsibilities:
Media Performance Reporting
o Coordinate with internal teams to gather necessary data and assets for media campaign
optimization
.
o Create clear and concise reporting documents and presentations to communicate campaign performance and insights to stakeholders.
o Stay up to date on the latest trends and innovations in the CPG marketing landscape, particularly within paid media channels. Conduct research and prepare reports on industry and category trends and insights about media
optimization
.
o Share current media performance metrics, supplemented with insight about long-term opportunities and area of improvements to the Senior Manager
o Assist the Media Manager in managing media vendor relationships, contributing to strong
communication
and data analysis practices.
Campaign Performance
o Analyze campaign performance metrics by platform and generate reports to identify areas for improvement.
o Participate in campaign
optimization
efforts, making recommendations based on data insights and industry best practices.
o Assist Sr. Manager in developing and implementing data-driven
optimization
strategies for paid search and social channels.
o Prepare reports on current media performance metrics to deliver to larger marketing team while monitoring day-to-day media campaigns.
Media Operations
o Manage assigned media campaigns (e.g., evergreen, product launches) according to established protocols and timelines.
o Coordinate with internal teams (creative, brand marketing) and external partners (agencies) to ensure smooth campaign execution.
o Monitor campaign performance daily, identifying and addressing any potential issues promptly.
o Contribute to the development and maintenance of the evergreen ad calendar, collaborating with the design team on creative assets.
o Work with internal creative team and external agency …
Title: Associate Manager, Media
Company: Church & Dwight
Location: Ewing, New Jersey, USA
Category: Marketing / Advertising / PR, IT/Tech