Overview
Brand & Communications Lead Jobs in New York, New York, USA at TodayTix
Position: Global Brand & Communications Lead
Location: New York
About Today Tix Group:
Today Tix Group, TTG, is the global e-commerce leader for cultural experiences. Founded in 2013, TTG designs frictionless e-commerce experiences viainnovativeproduct design and industry-leading technology.
Through powerful consumer matchmaking technology and our expansive portfolio of brands, including Today Tix, New York Theatre Guide, London Theatre Guide, Show-Score, Arthouse, and Secret Cinema, TTG has an intimate understanding of its millions of customers. We optimize partner relationships by providing unparalleled access to engaged audiences to generate meaningful revenue, transforming the way tickets are sold. With an ever-expanding global network of theatres, producers, and cultural institutions, frictionless technology, and vast data and insights, TTG is at the forefront of thedigital transformationof culture.
We are seeking outstanding applicants of all backgrounds tojoin our teamto bring new voices, talent, and perspectives to the table. We encourage all to apply.
About the Role:
We’re seeking a passionate, creative, andresults-drivenleader to own Brand & Communications at Today Tix, focusing on North America (New York + key US cities) and London. This is ahands-on,entrepreneurialrole where you’ll craft and execute the global brand marketing and communications strategy.
Reporting directly to the President of Today Tix, you’ll collaborate closely with a high performing team of growth marketers and product managers. This role requires strategic thinking and a roll-up-your-sleeves approach to execution.
Please note:This is a full-time position based in New York City. We encouragecollaborationby working at least three days per week in the office while offeringflexibilityfor the remainder of the week. As this is a global role, domestic/international travel may be expected on an occasional basis.
What Success Looks like:
Elevate Today TixBrand Awareness& Perception
Today Tix is recognized as the go-to platform for live entertainment in key markets (New York, London, and top US cities), with a distinct and engaging brand identity.
Secure consistent coverage in Tier 1 media outlets that reinforce Today Tix’s positioning.
Build an organic social presence that drives meaningful engagement, community growth, and shareable brand moments.
Drive Organic Growth & Engagement
Increase the number of customers discovering Today Tix through organic channels (non-paid search, social, PR, word of mouth).
Strengthen member engagement, leading to more repeat purchases and higher customer lifetime value.
Develop and test organic growth strategies that meaningfully contribute to acquisition and retention.
Orchestrate a Best-in-Class Cross-Channel Marketing Experience
Establish a clear, unified marketing calendar that aligns paid, CRM, and organic efforts for maximum impact.
Ensure brand-led campaigns are fully integrated across channels, enhancing customer experience and storytelling.
Improve the ability to measure the impact of brand marketing on business outcomes.
Build & Lead a High-Performing Creative & Social Team
Recruit and retain top creative and organic social talent to support Today Tix’s brand vision.
Foster a culture of experimentation, creativity, andresults-drivenmarketing.
Set clear goals and expectations for the team, ensuring high performance and impact.
Define & Implement …
Title: Brand & Communications Lead
Company: TodayTix
Location: New York, New York, USA
Category: Marketing / Advertising / PR, Management
