Overview
Brand Manager – Montu Brands Jobs in Sydney, New South Wales, Australia at Montu
Title: Brand Manager – Montu Brands
Company: Montu
Location: Sydney, New South Wales, Australia
Company DescriptionMontu is one of Australia’s leading health tech businesses and a leader in alternative health services. With operations in Australia and Europe, we take a technology-first approach to reshaping the landscape for suppliers, practitioners, pharmacies and patients.
Montu operates a fully integrated, end-to-end ecosystem of healthcare companies that touches every part of the alternative health experience, from patient care through to pharmacy dispensing, clinical education, product development, wholesale distribution and more. Our brands include Alternaleaf, UMeds, Leafio and Saged.
Recognised by the Deloitte Fast 50 as the fastest growing tech company in Australia for two years running – with revenue growth of over 26,000% and 9,000% – Montu is now the largest business of its kind outside North America.
This role is an Australia-based, fully work-from-home position, with access to co-working spaces in Sydney, Melbourne and Brisbane.
Job DescriptionThe Brand Manager – Montu Brands plays a pivotal role in creating and executing the brand strategy for Montu Brands product portfolio. With a background in prescription medicines marketing, the Brand Manager is responsible for planning and delivery of marketing initiatives with a direct impact on growth.
The role requires someone with exceptional project management skills who manage multiple projects simultaneously and deliver in a fast-paced dynamic work environment.
Key areas of responsibility include acquisition and retention campaigns, clinical education, brand development, product launches, event management and consistently measuring impact.
Key ResponsibilitiesBrand Strategy:Work with Senior Brand Manager to develop and deliver the Montu Brands product portfolio strategy
Identify growth opportunities for Montu’s product portfolio
Competitor analysis and stay on top of market trends
Brand Development And Product LaunchWork with cross functional teams to assist with the development of new brands including visual identity, brand messaging, packaging and marketing collateral
Coordinate and deliver product launch training to sales and clinical teams
Responsible for communicating our brand’s unique value proposition, acting as the brand champion, overseeing its successful application both within and outside the organisation
Work with category managers to ensure effective product positioning of existing and new products
Assist with the development of visual narratives that tell the brand’s story and engage audiences across different touchpoints
Crafting clear and compelling brand messaging and unique value proposition to ensure competitiveness in market
Manage all packaging briefs and development including QA.
Campaign ManagementEnd-to-end execution of multi-channel marketing campaigns including digital, print, webinar, podcast and events, targeting a clinical audience.
Collaboratively work with the clinical team and medical writer’s on developing educational programs to increase prescribing
Run training of General practitioners (GPs) representatives, Key Account Managers and clinical teams on Montu Brands
Project ManagementCoordinate and collaborate with internal teams to ensure seamless project execution.
Adhere to project timelines, resources, and budgets to ensure on-time and on-budget delivery.
Escalate any potential roadblocks or challenges throughout the project lifecycle.
Manage project stakeholders, ensuring they are well informed of projec…
