Overview
Brand Marketing Manager – HCP INGREZZA Jobs in San Diego, California, USA at Neurocrine Bioscience
Who We Are:
At Neurocrine Biosciences, we pride ourselves on having a strong,
inclusive
, and
positive culture
based on our shared
purpose
and values. We know what it takes to be great, and we are as passionate about our people as we are about our
purpose
– to relieve suffering for people with great needs, but few options.
What We Do:
Neurocrine Biosciences is a leading neuroscience-focused, biopharmaceutical company with a simple
purpose
: to relieve suffering for people with great needs, but few options. We are dedicated to discovering and developing life-changing treatments for patients with under-addressed neurological, neuroendocrine, and neuropsychiatric disorders. The company’s
diverse
portfolio includes FDA-approved treatments for tardive dyskinesia, chorea associated with Huntington’s disease, endometriosis
* and uterine fibroids*, as well as a robust pipeline including multiple compounds in mid- to late-phase clinical development across our core therapeutic areas. For three decades, we have applied our unique insight into neuroscience and the interconnections between brain and body systems to treat complex conditions. We relentlessly pursue medicines to ease the burden of debilitating diseases and disorders, because you deserve brave science.
For more information, visit  , and follow the company on Linked In , X (Formerly Twitter) and Facebook . (
* in
collaboration
with Abb Vie )
About the Role:
Contributes to the strategic development and execution of promotional HCP initiatives and disease
education
of INGREZZA for tardive dyskinesia and Huntington’s Disease chorea activities. Will assist with the design and
optimization
of HCP campaigns, materials and programs through digital, print, and video, as needed.
Key responsibilities include:
deliver HCP messaging and tactics consistent with brand strategy, agency/vendor management, stay within budget, and collaborate effectively with internal partners. Your Contributions (include, but are not limited to):
Utilizes HCP and marketplace insights to help contribute to the strategic development and execution of HCP initiatives. Responsible for supporting the delivery and execution of HCP messaging and campaigns, including: core HCP messaging and execution overarching brand and unbranded HCP campaign management & execution Develops and executes promotional campaigns and tactics to drive increased
brand awareness
and adoption, which may include print and digital rep materials, professional conference collateral and other advertising materials.
Coordinates with internal groups (Corporate Communications, medical, and brand team) on HCP-related promotional activities to ensure strategic alignment across all stakeholders. Manages day-to-day activities of brand agencies and other business partners for projects related to HCP initiatives. Assists HCP digital marketing team in development, execution and alignment of non-personal promotional and other digital assets as needed. Assesses the effectiveness of promotional campaigns through partnering with marketing analytics colleagues and suggesting improvements.
Coordinates with Sales Training to facilitate effective product training and enhance sales representatives’ ability to execute brand strategy and core messaging. May support conference related execution including …
Title: Brand Marketing Manager – HCP INGREZZA
Company: Neurocrine Bioscience
Location: San Diego, California, USA
Category: Marketing / Advertising / PR, Healthcare
