Overview
Community Marketing and Social Media Coordinator Jobs in High Point, NC at High Point Rockers Baseball
Description:
Calling All Foodies!
Company Introduction
At Salata, our concept is and will always be simple; your salad is what you make it. As a built-to-order salad kitchen with more than 50 fresh toppings, five salad bases, a dozen house-made, gluten-free dressings, our guests can fully customize their salads and wraps exactly how they want with no restrictions. There are many other salad concepts like ours out there, but when you walk into a Salata we want our guests to feel like they can do, be, and create anything they want—because they can.
We believe that when our human growth reflects the growth of our salad ingredients, we can all thrive together – as unique individuals and as one healthy community. Since our humble beginnings in 2005, our people have been the key ingredient that has driven us forward from one restaurant in the downtown Houston tunnels, to more than 80 corporate-owned and franchise locations across Texas, Georgia, Southern California, and Louisiana. With plans to open in multiple new markets including Charlotte, NC, this salad kitchen is poised for growth and to push forward with our goal to share fresh, healthy food with all communities. We need enthusiastic, positive thinkers and self-starters to help us reach that goal.
About the Role
The Field Marketing Specialist (FMS) is responsible for supporting national and local marketing efforts for Salata. They will be responsible for developing a local marketing strategy and working directly with the local Salata teams and the Home Office marketing team to execute.
This role is perfect for someone who has sales marketing experience, enjoys being on the go, loves building relationships and deepening community ties, and has a knack for analytics and reporting.
The Field Marketing Specialist must be able to embrace and convey the Salata brand voice and positioning across all assigned markets via marketing in printed collateral, online and digital presence, social media spaces, and local advertising to reflect the spirit, identity, integrity and tone of the brand.
Benefits
Flex Scheduling
401(k)
401(k) Matching
Competitive Pay
Medical, Dental, Vision
Paid Time Off
Holiday Pay
Growth Opportunities
Field Marketing Specialist Responsibilities
Aids in the development and initiation of monthly promotions, events, and programs designed to build sales and raise brand visibility for Salata’s mission.
Visits local restaurants, on a regular basis, to ensure the message consistency and marketing standards of Salata are in place.
Carry out marketing activations and strategies and represent Salata at events
Plans, coordinates and implements local restaurant marketing tactics and strategies
Develops and drives ongoing charitable fundraisers and community events that position Salata as a community leader in the local area.
Builds and maintains a database of community partners, local activations and community events for the restaurants and Salata Mobile Kitchen
Monitor local restaurant marketing budgets for multiple locations and events
Analyze and be able to understand restaurant sales data in order to create strategic growth strategies per restaurant
Research and execute strategic local partnerships and events
Develop and execute a local marketing plans for restaurants as an extension of national initiatives
Measure, evaluate and report on local marketing initiatives
Develop a local marketing strategy and working with the local Salata teams and the Home Office marketing team to execute
Work closely with Salata General Managers and Area Directors on a day-to-day basis to educate team on local and national marketing initiatives
Build key relationships with local influencers, community partners and likeminded brands
Work with the national marketing team to support and execute on marketing initiatives
Work cross functionally with the Operations and Marketing teams
Must have a flexible schedule to work occasional evening and weekends, as needed for events
Reports to Field Marketing Manager
Qualifications
2+ years experience in developing a successful local store marketing program or Bachelor’s Degree in Marketing related field
Proven experience in using social and mobile media platforms
Experience in the restaurant industry and marketing
A deep understanding of the community and what makes the Northeast region unique
Detail-oriented with an eye for the big picture
Ability to prioritize short- and long-term goals
Excited to develop creative programs and solutions for local restaurants
Genuine interest in the performance of the business to drive results
Ability to work well independently and remotely from team leader and peers
Superb verbal, written and presentation skills
Planning and organizational skills with great attention to detail
Ability to establish and maintain effective working relationships with employees, supervisors, community partners and guests
Overall strong creative and visual sense
Excellent presentation skills
Experience using Google Suite
Experience with CRM tools
Must have a valid driver’s license
Must have reliable transportation
Must have a clear MVR report
Ethical Conduct
Problem Solving/Analysis
Project Management
Communication Proficiency
Time Management
Must work well in groups as well as individually
Self-motivated
Ability to maintain a database
Physical Demands
Occasionally required to stand, walk, or sit.
Use hands to finger, handle, or feel objects, tools, or controls.
Reach with hands and arms.
Climb stairs, balance, stoop, kneel, crouch, or crawl.
Ability to reach, bend, walk, and stand for an extended amount of time.
The employee must occasionally lift or move up to 50 pounds.
Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
Requirements:
Supervisory Responsibility
This position has no supervisory responsibilities.
Work Environment
This job operates in a restaurant and office environment.
Position Type/Expected Hours of Work
This is a full-time exempt position. Days and hours of work are Monday through Friday, 8:00 a.m. to 5 p.m. Occasionally, this position may work on weekends.
Travel: Up to 50%
Travel is primarily local during the business day, although some out-of-area and overnight travel may be expected based on assigned territory.
Work Location
Corporate HQ
16720 Park Row
Houston, TX 77084
Salata Holdings, LLC is an Equal Opportunity Employer
Salata participates in the federal government’s E-Verify program. All applicants applying must be authorized to work in the United States.
Title: Community Marketing and Social Media Coordinator
Company: High Point Rockers Baseball
Location: High Point, NC
