Overview
Consumer Insights Analyst, Marketing Efficacy Jobs in Framingham, MA at TJX Companies
We are seeking an experienced SEO & Brand Marketing Consultant to drive our brand visibility and improve online presence. This role requires a blend of SEO expertise and brand marketing strategy to enhance digital reach, engagement, and conversions. If you’re a creative and data-driven marketer, we’d love to hear from you!
Key Responsibilities:
✅ Develop and implement SEO strategies to improve search rankings and organic traffic.
✅ Conduct keyword research, optimize website content, and improve on-page/off-page SEO.
✅ Manage and enhance brand visibility through digital marketing strategies.
✅ Plan and execute content marketing, social media, and outreach campaigns.
✅ Perform website audits and provide actionable insights for optimization.
✅ Monitor and analyze website traffic and SEO performance using tools like Google Analytics and Search Console.
✅ Collaborate with content, design, and development teams to align branding and SEO goals.
✅ Stay updated on the latest SEO trends, algorithm changes, and branding techniques.
Requirements:
✔ Proven experience in SEO, digital marketing, and brand strategy.
✔ Strong knowledge of on-page, off-page, and technical SEO best practices.
✔ Experience with SEO tools like Ahrefs, SEMrush, Moz, Screaming Frog, etc.
✔ Familiarity with Google Analytics, Search Console, and social media analytics.
✔ Ability to develop and execute branding and content marketing strategies.
✔ Strong understanding of consumer behavior, digital branding, and competitor analysis.
✔ Excellent communication and analytical skills.
Job Types: Full-time, Contract
Pay: $70,000.00 – $80,000.00 per year
Schedule:
8 hour shift
Day shift
Monday to Friday
Night shift
Work Location: Hybrid remote in Glendora, NJ 08029
Title: Consumer Insights Analyst, Marketing Efficacy
Company: TJX Companies
Location: Framingham, MA