Overview
Content Marketing Specialist Jobs in Remote at American Campus Communities
Position Overview:
The Communication Strategist – Associate/Intermediate will support the U.S. Army Office of the Chief of Public Affairs (OCPA) remotely by contributing to the development, coordination, and implementation of strategic communication plans, messaging frameworks, and outreach initiatives. This role serves as a mid-level contributor, providing direct support to senior communication strategists, program managers, and Army leadership on a variety of mission-critical projects.
The ideal candidate will bring a combination of strong writing skills, campaign planning knowledge, and familiarity with military communication environments. The strategist will be expected to develop messaging tailored to target audiences, support multi-platform communication efforts, and contribute to stakeholder engagement strategies that align with Army values and priorities.
Core Responsibilities:
Strategic Communication Support
Assist in the development of short-, mid-, and long-term communication plans aligned with OCPA objectives and Army priorities.
Draft messaging frameworks, key messages, and audience segmentation strategies for internal and external campaigns.
Support synchronization of communication efforts across multiple OCPA divisions and Army stakeholders.
Campaign Planning & Execution
Provide tactical support for Army communication campaigns, including planning documents, content calendars, and campaign briefs.
Help identify opportunities for message amplification across traditional, digital, and community engagement platforms.
Coordinate with writers, designers, and digital teams to align content with strategic messaging objectives.
Research & Analysis
Conduct background research on Army programs, initiatives, and audience segments to inform planning efforts.
Monitor media coverage and public sentiment to identify messaging opportunities and challenges.
Support campaign performance analysis and recommendations for refinement.
Stakeholder Engagement
Assist in developing communication materials and talking points for Army leaders and public-facing events.
Support outreach to key stakeholders such as community organizations, veterans groups, military families, and partner agencies.
Required Qualifications:
Education:
Bachelor’s degree in Strategic Communications, Public Affairs, Journalism, Political Science, or related field.
Experience:
3–6 years of experience in communication planning, campaign support, or public affairs, preferably within a military, federal, or public sector environment.
Experience supporting strategic messaging or audience engagement for large-scale organizations.
Skills & Competencies:
Strong written and verbal communication skills with the ability to adapt messages to diverse audiences.
Familiarity with Army structure, values, and communication protocols preferred.
Proficient in Microsoft Office Suite; working knowledge of collaboration tools such as Teams, SharePoint, or Asana.
Strong attention to detail and ability to manage multiple projects under tight deadlines.
Desirable Attributes:
Experience working on military or federal communications initiatives.
Understanding of Army strategic priorities such as modernization, readiness, and integrated deterrence.
Familiarity with social media platforms, digital content planning, and communication metrics.
Key Outcomes:
Timely, accurate, and effective support for Army communication plans and messaging strategies.
Well-developed messaging content and campaign materials that reflect Army values and mission.
Aligned, synchronized communication outputs that contribute to Army OCPA’s strategic impact across audiences.
Location: Remote (with occasional in-person meetings at the direction of OCPA)
Clearance Required: Public Trust (or ability to obtain)
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Title: Content Marketing Specialist
Company: American Campus Communities
Location: Remote
