Overview
Content Strategist Jobs in Battle Creek, Michigan, USA at Freedom Motors USA, Inc.
Position: Â Content Strategist Location: Battle Creek-MI Full / Part Time
About Freedom Motors USA
Freedom Motors USA is a nationwide, family-owned and operated company, headquartered in Battle Creek, MI, and is the leading manufacturer and retailer of wheelchair-accessible vehicles with the widest-ranging product line in the United States. Founded in 1987, we focus on providing customized options for the unique needs of our customers.
TheContent Strategistis a key driver forcreative solutionsfor our marketing team to achieve outreach goals through social media strategies, email marketing, blogs, creating content, and more.
What you’ll do:
Create and execute marketing content strategies leveraging digital marketing, eCommerce & social media channels.
Develop and manage the social media calendar and collaborate with members of the marketing team to produce high-quality, brand-aligned content to drive awareness and increase brand visibility.
Review, edit and optimize content to align with SEO best practices and brand guidelines.
Reviews content for accuracy, brand voice, readability and comprehensiveness as well as consistency.
Plan social media advertising budget and strategy for paid campaigns on various social channels.
Actively monitor and engage our audience across all social media platforms including Facebook, Instagram, X, Tik Tok, Linked In, and You Tube in a timely and professional manner.
Conduct A/B testing and analyze data and performance metrics to identify areas of opportunity and makedata-driven decisions.
Provide clear and concise reporting to internal teams including Marketing, Sales and Administration regarding social media campaign performance.
Stayup-to-datewith the latest digital marketing and social media trends, tools and best practices. Conduct market research on industry trends and competitor activities.
What you’ll need:
Bachelor’s Degree in Marketing/Digital Marketing, Advertising, Communications or related field required.
Solid understanding of social media platforms including Meta (Facebook, Instagram), X, Tik Tok, Linked In, and You Tube and digital marketing principles. Familiarity with social media management tools and graphic design would be a plus.
Demonstrated initiative, willingness to take on greater challenges, and have a proactive &results-drivenmindset.
Excellent verbalcommunicationand interpersonal skills and ability to work independently as well as collaboratively in ateam-orientedenvironment.
Strong computer skills, time-management skills, organizational skills and the ability to analyze & interpret data.
Ability to maintain a professional andpositive attitudeat all times.
This job description is meant to provide an overview of the duties and responsibilities of this position. It is not intended to be an allinclusivelisting.
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Title: Content Strategist
Company: Freedom Motors USA, Inc.
Location: Battle Creek, Michigan, USA
Category: Marketing / Advertising / PR, IT/Tech
