Overview
Corporate Marketing Assistant Jobs in Abu Dhabi, UAE/Dubai at Mubadala
Performing administrative tasksand managing projects and tasks downwards and upwards (weeklyupdates, conducting campaign reports,
budget management
, updatingstatus reports, etc.)Ensuring they are up todate with our Mubadala business announcements, deals, keysponsorships, etc. to reflect this in our marketing plans andmaterials throughout the year.
Managingintegrated campaigns targeted towards our international vs. localaudiences and understands how to strategically plan marketingcampaigns from a media buy aspect along with our media buyingagency from A to Z. This includes identifying our KPI’sfor each campaign based on the overall objective, planning themarketing integrated campaign paid plan, selecting thechannels/outlets vs the media buy deliverables (i.e. CPV,Impressions, etc.), TA segmentation, AB testing of content, ROI,etc.
Understands how to run, manage and executeintegrated marketing campaigns externally and internally acrosspaid, owned and earned channels.
Has theexpertise and knowledge in video production and overall process +components including; storytelling, content creation, scriptwriting, embedding business narrative within the produced piece,social media video formats and latest trends,etc.
Working closely with our mediaintelligence team, media buy agency and social media team to runuseful campaign monitoring and conduct comprehensive post campaignreports.
Managing one of our key externalchannels – Mubadala Tower content requests, content creationprocess, stakeholder management, and enhance the overallprocess.
Has basic understanding on externalchannels management including social media channels and how toleverage the different channels when it comes to content placement,other channels include, Mubadala Tower, You Tube, and Mubadala.comHas some understanding on runningbrand perception studies to gauge the brand salience and brandawareness and utilize those study insights in ourcampaigns.
Manages the day to day tasks withour in house media buy agency and ensure they are managing ourcampaigns and requests effectively andefficiently.
Can work with big teams anddifferent projects related to
leadership
and senior managementspeaking opportunities at events, sponsorships, etc. while ensureto capture those stories for our externalchannels.
Proactive in reviewing and sharingfeedback on creative materials whether it’s on videocontent or social media posts for specific campaigns; keeping inconsideration Mubadala brand guidelines andnarrative.
Is up to date with the most recentvideo and social media trends, best practices on creative, videostyles, animation, etc.
Work closely and reportto the Digital & Corporate Marketing Manager to assist withthe design and execution of marketing campaigns, includingmicrosite development, .com cross marketing, social media plans,and paid advertising.
A perfect candidate hassufficient knowledge on digital marketing tools and processes andcan execute on a variety of marketing tasks with minimumsupervision and within deadlines.
Understandsmarketing and social media analytical tools (i.e. Google Analytics,Sprinkler, etc.) and takes the initiative to share ideas and waysforward to improve things that requireimprovement.
Ability to handle multipleprojects simultaneously, work under strict deadlines and is able tocome up with proactive solutions whenrequired.
…
Title: Corporate Marketing Assistant
Company: Mubadala
Location: Abu Dhabi, UAE/Dubai
Category: Marketing / Advertising / PR, Creative Arts/Media
