Overview
Creative Copywriter/Campaigns Jobs in Bangalore, Karnataka, India at K12 Techno Services Pvt. Ltd.
Creative Copywriter (Campaigns)
Location:
Bengaluru (In-Office)
Experience:
5-7 Years
Qualification:
Bachelor’s/Master’s degree in Mass
Communication
, Advertising, or a related field
About the Role
We are looking for a Campaign Writer with a strong advertising background—someone who can conceptualize and execute high-impact ad campaigns across print, digital, and video. This role requires a mix of strategic thinking, storytelling, and creativity to develop compelling campaign ideas and craft engaging
communication
across multiple platforms.
Key Responsibilities
Conceptualize and develop 360-degree campaign ideas that align with brand objectives.
Write multiple campaign concepts, ad scripts, taglines, and headlines for print, digital, and video.
Turning mundane school updates into stories parents actually want to read.
Work closely with art directors, designers, and video teams to bring creative ideas to life.
Guiding junior writer s on the right direction of
communication
and taking active confident calls on what works functionally.
Develop integrated messaging strategies that work across different formats—print ads, digital banners, TVCs, radio scripts, social media campaigns, and marketing collaterals.
Brainstorm and pitch campaign ideas with a clear understanding of audience insights and brand positioning.
Adapt and refine creative concepts based on market feedback and performance analytics .
Stay updated with advertising trends, brand
communication
strategies, and consumer behavior .
Ensure that all messaging remains consistent, engaging, and aligned with the brand’s tone of voice
Requirements
5-7 years of experience in advertising copywriting, campaign strategy, or brand storytelling at agencies, Radio, or the like.
Strong portfolio showcasing campaigns, ad concepts, and multi-format brand
communication
.
Deep understanding of consumer psychology, brand positioning, and storytelling techniques .
Ability to write for multiple mediums —from print and digital to video scripts and social media.
Experience in developing high-converting ad copies and brand narratives .
Strong
collaboration
skills to work closely with designers, visualizers, and marketing teams .
Excellent ideation, research, and strategic thinking abilities .
Ability to handle multiple campaigns simultaneously and deliver high-quality work under tight deadlines .
✍️ If you thrive on big campaign ideas, powerful storytelling, and high-impact advertising , we’d love to see your work!
Title: Creative Copywriter/Campaigns
Company: K12 Techno Services Pvt. Ltd.
Location: Bangalore, Karnataka, India
Category: Creative Arts/Media (Creative Advertising / Marketing, Digital Media / Production, Digital Marketing), Marketing / Advertising / PR (Creative Advertising / Marketing, Digital Media / Production, Digital Marketing)
