Overview
CRM & Salesforce Marketing Cloud/SFMC Manager Jobs in Bangalore, Karnataka, India at LWYD Interactive
Position: CRM & Salesforce Marketing Cloud (SFMC) Manager
Job Title:
CRM & Salesforce Marketing Cloud (SFMC) Manager
Location:
Bangalore
About the Role:
We’re looking for a highly skilled CRM & SFMC Manager to drive audience engagement and activation. This role will be pivotal in executing localized CRM strategies, optimizing customer journeys, and ensuring
data-driven decision-making
through Salesforce Marketing Cloud (SFMC). If you’re a CRM expert with a passion for audience segmentation and automation, we want to hear from you.
Key Responsibilities:
Develop and execute a robust CRM strategy using Salesforce Marketing Cloud (SFMC), including email and mobile campaigns.
Build and optimize audience segmentation, ensuring hyper-targeted
communication
.
Design and implement customer journeys and automated workflows within SFMC.
Create high-quality email templates and campaign assets in
collaboration
with content teams.
Conduct in-depth data analysis and insights reporting to refine strategy and maximize engagement.
Ensure seamless integration of lead generation and subscriber acquisition with SFMC.
Maintain real-time performance tracking and reporting, ensuring quick resolutions to any CRM or lead generation issues.
What We’re Looking For:
3-5+ years experience in CRM, email marketing, or digital marketing roles.
Expertise in Salesforce Marketing Cloud (SFMC) – including journey building, automation, and analytics.
Strong knowledge of audience segmentation and personalization strategies.
Experience in lead generation campaigns and subscriber management.
Ability to analyze customer behaviors and trends, translating them into high-impact CRM strategies.
Strong
problem-solving skills
with a proactive approach to issue resolution.
Previous experience in the beverage, hospitality, or FMCG industries is a plus.
Why Join Us?
Work with a global brand and directly impact audience engagement.
Be at the forefront of CRM
innovation
.
Collaborate with a
dynamic
team in a
fast-paced
, creative environment.
Competitive salary
, benefits, and
career growth opportunities
.
How to Apply:
If you’re ready to take on this
exciting
challenge,
apply now
with your resume and a brief cover letter highlighting your experience with CRM, audience segmentation, and SFMC.
Title: CRM & Salesforce Marketing Cloud/SFMC Manager
Company: LWYD Interactive
Location: Bangalore, Karnataka, India
Category: Marketing / Advertising / PR (Digital Marketing, CRM)
