Overview

Customer Loyalty Manager Jobs in Mexico City, Mexico at Confidencial

Title: Customer Loyalty Manager

Company: Confidencial

Location: Mexico City, Mexico

We are looking for aCustomer Loyalty Managerto drive the execution of key initiatives that transform the loyalty program, aligning it with evolving customer and business needs. This role requires a deep understanding of customer insights, market trends, and innovation strategies to enhance engagement and position the program as a strategic asset.

Accountabilities

Loyalty Strategy

Develop and implement loyalty strategies aligned with business goals.

Define KPIs and oversee performance to optimize program impact.

Lead cross-functional collaboration to execute strategic initiatives.

Customer Insights

Leverage data analytics to refine loyalty offerings and drive engagement.

Establish feedback loops to continuously improve program effectiveness.

Digital Engagement

Implement digital tools and emerging technologies to enhance customer experiences.

Monitor market trends and drive adoption of innovative solutions.

Technology & Performance Optimization

Coordinate with IT and CRM teams to enhance platform capabilities.

Monitor performance metrics and implement data-driven improvements.

Partnership Development

Identify and manage strategic partnerships to maximize program value.

Negotiate agreements and foster strong partner relationships.

Key Skills & Experience

Bachelor’s degree in Business, Engineering, Marketing, or related field; MBA preferred.

5+ years in loyalty program management, digital transformation, or customer experience.

Strong analytical skills, experience with data-driven decision-making (Tableau, Power BI).

Proven ability to develop and execute customer engagement strategies.

Experience in omnichannel digital solutions and customer journey optimization.

Strong leadership, communication, and negotiation skills.

Bilingual (English & Spanish), ability to work in fast-paced environments.

This role is ideal for a forward-thinking professional passionate about innovation, customer experience, and loyalty program optimization.

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