Overview
Demonstrador de Producto – Van Nuys Jobs in Van Nuys, CA at NeoSol Marketing & Promotions
As a Digital Marketing Manager, Subscriptions for our online NETGEAR Armor Service, you’ll be a key member of our team, responsible for developing and executing automated email workflows, and mobile and ad-hoc marketing campaigns that drive engagement and conversion to achieve business goals. This is a hybrid role, expected to be onsite 3 days a week in our San Jose HQ.
Key Responsibilities:
Drive Services Strategy: Own, manage, implement, and measure the NETGEAR Armor subscriber marketing strategy to drive acquisition, conversion, and retention/renewal and achieve goals.
Customer Lifecycle: Lead the development and execution of automated email, push, in-app workflows, and ad-hoc promo campaigns based on customer behaviors, preferences, and lifecycle stages.
Services Reporting and Analysis: Analyze campaign trends, develop actionable insights, and socialize relevant learnings across the organization.
Create Customer Segmentation and Personalization: Build customer segments based on behavior and demographics, delivering tailored marketing messages and experiences that drive engagement and conversions.
Identify Emerging Martech Trends: Actively monitor the evolving landscape of marketing technologies, recommending tools and platforms that enhance marketing effectiveness be a thought leader for leveraging new marketing technologies, platforms, and channels.
Self-starter: An eagerness to learn about new business models and tackle strategic issues.
Required Qualifications:
Bachelor’s degree in Marketing, Computer Science, Data Science, Business, or a related
5+ years of direct experience managing lifecycle campaigns focused on optimizing down-funnel metrics (conversion, revenue, etc.).
In-depth knowledge of current and emerging trends within the digital marketing and online services sectors.
Working knowledge of HTML, CSS – SQL a plus
Well-versed in direct marketing fundamentals, email marketing industry standards, and email best practices. Includes user list management, and knowledge of dynamic content within email and logic-based systems.
Experience working with Airship or equivalent platform.
AB testing knowledge and experience.
Attention to detail, organized, proactive, and reliable.
Highly independent and not afraid of taking responsibility.
Exceptional project management skills, extremely organized, dependable, and a no-task-too-small mentality.
Excellent written and oral communication skills.
Company Statement/Values:
At NETGEAR, we are on a mission to unleash the full potential of connectivity with intelligent solutions that delight and protect. We turn ideas into innovative networking products that connect people, power businesses, and advance the way we live.
We’re a performance-driven, talented and diverse team that’s committed to delivering world-class products for our customers. As a company, we value our employees as the most essential building blocks of our success. And as teammates, we commit to taking our work to the Next Gear by living our values: we Dare to Transform the future, Connect and Delight our customers, Communicate Courageously with each other and collaborate to Win It Together. You’ll find our values woven through our processes, present in our decisions, and celebrated throughout our culture.
We strive to attract top talent and create a great workplace where people feel engaged, inspired, challenged, proud and respected. If you are creative, forward-thinking, passionate about technology and are looking for a rewarding career to make an impact, then you’ve got what it takes to succeed at NETGEAR. Join our network and help us shape the future of connectivity.
NETGEAR is an equal opportunity employer and makes employment decisions on the basis of merit. Company policy prohibits unlawful discrimination based on race, color, religious creed, sex, gender, gender identity, gender expression, marital status, registered domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition including genetic characteristics, sexual orientation, military and veteran status, or any other consideration made unlawful by federal, state, or local laws. It also prohibits unlawful discrimination based on the perception that anyone has any of those characteristics or is associated with a person who has or is perceived as having any of those characteristics.
Compensation Range: $100K – $136K
Title: Demonstrador de Producto – Van Nuys
Company: NeoSol Marketing & Promotions
Location: Van Nuys, CA
