Overview
Digital & Direct Marketing Specialist Jobs in Richardson, TX at DebtBlue
Social Media and Marketing Specialist
Our growing membership organization in the real estate industry is seeking an enthusiastic Social Media and Marketing Specialist who will be responsible for creating, writing, and managing day-to-day social media posts and comments on Instagram, Facebook, LinkedIn and other channels as needed, as well as creating and designing ads for both digital and print displays. Additional responsibilities include generating videos, web site/blog articles, and other marketing content, as needed as well as tracking and analyzing performance. The Social Media and Marketing Specialist will work under the supervision of our Director of Marketing to grow our following and engage our membership, followers, and new members. Ideal candidate will have passion for creative design and content creation with strong organizational skills and understanding of all social platforms, and the use of a social media management platform. Position is full-time and hybrid (work from home and office). Competitive starting salary and strong benefits package including paid time off, company paid medical/dental, and pension plan. Average length of employment of our staff is over 15 years, find out why! Great opportunity for the right candidate!
Responsibilities
Produce engaging content and social media campaigns to enhance our social presence through audience growth and engagement.
Develop content calendar, topic framework, and frequent content updates through appropriate social channels.
Monitor and respond to comments left on social posts.
Report on platform growth and engagement.
Optimize social profiles, including branding aesthetics, consistent business details, and enhancement of content via impactful keywords.
Ability to edit/animate content (original text, images, video or HTML)
Ability to design and produce artwork using range of graphic design applications including Canva, InDesign, Photoshop, Illustrator
Produce videos geared toward our Realtor members and home-buying/selling public.
Write and design content for web site, newsletters, etc. as needed.
Create and design ads for both digital and print.
Qualifications
Experience with creation and management of social media campaigns.
Content design development experience with a strong design background and ability to creatively develop content.
Ability to derive actionable insights from social media metrics.
Understanding of all relevant social platforms, best practices, trends, features and desire to research/explore new offerings.
Ability to establish and meet deadlines, change direction as needed, and manage multiple projects at once.
Positive and reliable team player with a strong work-ethic and attention to detail. Must be customer oriented with good multitasking and organizational ability and ability to work independently.
Knowledge of META Business Suite and LinkedIn analytics.
Knowledge of SEO, keyword research, and Google Analytics,.
Knowledge of the Residential Real Estate Industry a Plus
Job Type: Full-time
Benefits:
Dental insurance
Health insurance
Paid time off
Retirement plan
Tuition reimbursement
Schedule:
8 hour shift
Monday to Friday
Experience:
Marketing: 1 year (Preferred)
Work Location: Hybrid remote in Saddle Brook, NJ 07663
Title: Digital & Direct Marketing Specialist
Company: DebtBlue
Location: Richardson, TX
