Overview
Digital Marketing Coordinator Jobs in Dubai, UAE/Dubai at HYATT HOTEL
Roles and Responsibilities
Support the digital marketing team to create and manage campaigns across all channels, including but not limited to SEO, pay-per-click (PPC), metasearch, display, social media, and email marketing efforts. Update and maintain websites and micro-sites. Manage online listings and respond to guests’ online feedback, creating a positive relationship with guests through online reputation platforms. Work closely with internal team and external partners to ensure campaign KPIs are achieved across all channels.
Stay updated on the latest digital trends and best practices to continually improve marketing efforts.  Qualifications  Bachelor’s degree in business, marketing, or a related field. Prior experience in the hospitality industry is a plus. Understanding of digital marketing efforts, including SEO, pay-per-click (PPC), metasearch, display, social media, and email marketing. Ability to work in a
fast-paced environment
and manage multiple projects simultaneously.
Campaign Management and Execution  Plan, create, and execute digital marketing campaigns across various channels, such as social media , email marketing , content marketing , PPC advertising , and SEO . Monitor campaign performance and make adjustments as needed to improve results. Coordinate with other teams (content creators, designers, developers) to ensure campaigns are consistent and on-brand.  Social Media Management  Manage and grow the company’s presence across social media platforms like Facebook , Instagram , Twitter , Linked In , and Tik Tok .
Create and schedule posts, engage with followers, and analyze performance through analytics tools. Develop social media strategies to increase
brand awareness
, engagement, and lead generation.  Email Marketing  Create and manage email marketing campaigns, including newsletters, promotions, and
customer engagement
emails. Segment email lists, craft compelling copy, and design visually appealing email templates. Analyze email campaign performance, including open rates, click-through rates, and conversion rates, and optimize accordingly.
Content Creation and
Optimization
Work with content creators to develop high-quality blog posts, website content, landing pages, and other marketing materials. Optimize content for SEO, ensuring it ranks well on search engines and drives organic traffic. Research industry trends and keywords to improve content visibility and engagement. Â SEO and SEM Â Assist in search engine
optimization
(SEO) strategies to improve the website’s organic search ranking.
Help manage search engine marketing (SEM) campaigns like Google Ads, ensuring ads are targeted, effective, and within budget. Perform keyword research and implement on-page and off-page SEO strategies.  Analytics and Reporting  Use tools like Google Analytics , Social Media Insights , and SEO tools  (e.g., SEMrush , Moz ) to track, analyze, and report on digital marketing campaign performance. Identify key metrics (KPIs) for different marketing activities, such as website traffic, conversion rates, and engagement levels.
Prepare reports for management, providing insights and recommendations based on data.
Desired Candidate Profile
Digital Marketing Expertise :
In-depth knowledge of digital marketing platforms, including social media, email marketing, SEO, and PPC advertising. Creativity and Content Creation :
Stro…
Title: Digital Marketing Coordinator
Company: HYATT HOTEL
Location: Dubai, UAE/Dubai
Category: Marketing / Advertising / PR, IT/Tech