Overview
Digital Marketing Leader Jobs in Ahmedabad, India at Kanhai Foods Ltd ( Kabhi-B)
Position: Growth & Digital Marketing Leader
Since 1996, Kabhi B (Kanhai Foods Ltd) has been setting new benchmarks in the bakery industry withinnovativeand customized products. As one of Gujarat’s largest bakeries, we operate 96+ retail outlets across 33 cities and distribute our products through 5000+ stores daily. Our partnerships with online aggregators and quick-commerce platforms further enhance our brand reach.
Why Join Kabhi B? 2025 is a landmark year for us as we enter a high-growth phase, expanding our footprint nationally and internationally. To drive this ambitious expansion, we are looking for a strategic andresults-orientedGrowth & Digital Marketing Leader to spearhead customer acquisition andbrand awarenessinitiatives.
Role & Responsibilities:
Develop and execute a comprehensive growth marketing strategy focused on acquiring new customers and expandingbrand awareness.
Lead customer acquisition efforts across digital and offline channels, including performance marketing, content marketing, and strategic partnerships.
Plan and execute integrated marketing campaigns leveraging Google Ads, Meta, Linked In Ads, display advertising, and email marketing.
Oversee content creation for website, social media, email campaigns, and digital assets, ensuring alignment with brand messaging.
Identify and manage influencer collaborations and strategic partnerships to enhance brand visibility and drivecustomer engagement.
Implement and optimize marketing automation tools and CRM systems to enhance personalization and streamline customer acquisition.
Analyze marketing performance metrics using tools like Google Analytics, makingdata-driven decisionsto refine strategies.
Collaborate with internal teams (sales, product development, and operations) to ensure a cohesive approach to customer acquisition.
Stay ahead of industry trends, adopting new technologies and strategies to keep Kabhi B competitive in the D2C retail bakery space.
Foster a culture of experimentation, continuously testing new approaches to improve marketing effectiveness.
Who You Are:
A data-driven marketer with a strong background in customer acquisition, particularly in D2C and FMCG brands.
Proficient in digital marketing channels, but also open to exploring offline tactics such as PR, events, and experiential marketing.
A strategic thinker with ahands-onapproach, comfortable infast-paced,dynamicenvironments.
A problem-solver and doer, unafraid to build processes from scratch and navigate ambiguity.
Strong collaborator, able to work cross-functionally with multiple teams to drive marketing success.
Familiar with design tools like Canva, with a keen eye for branding and creative execution.
Qualifications &
Experience:
7+ years of marketing experience, with at least 3 years in D2C growth marketing focused on customer acquisition.
Expertise in digital advertising (Google Ads, Meta Ads, Linked In Ads, etc.), social media marketing, content marketing, and CRM tools.
Proven success in executingimpactfulmarketing campaigns—we’d love to hear about your best work!
Stronganalytical skills, with the ability to interpret data and translate insights into action.
Bonus:
Experience in the food industry, SaaS, or early-stage startups/MSMEs.
Bonus:
Exposure to product-led growth strategies.
If you’re passionate about driving sustainable growth and want to play a key role in Kabhi B’s expansion journey, we’d love to hear from you!
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Title: Digital Marketing Leader
Company: Kanhai Foods Ltd ( Kabhi-B)
Location: Ahmedabad, India
Category: Marketing / Advertising / PR
