Overview
Digital Marketing Manager Jobs in Raipur, Chhattisgarh, India at Manorama Industries Limited
Title: Digital Marketing Manager
Company: Manorama Industries Limited
Location: Raipur, Chhattisgarh, India
Skills:SEO, SEM, Social Media Marketing, Content Marketing, Email Marketing, Analytics, PPC Advertising, Digital Strategy,
Media Relations1 Building and maintaining relationship with Journalist and media outlets
Writing and distributing press release to announce important news and events
3 Responding to media inquires and requests for information
4Organizing and facilitating media interviews
5Drafting press release and organizing media briefings to generate interest and coverage.
Internal Communications
1Facilitating communication within the organization to ensure consistent messaging
2Keeping Employees Informed About Company News, Changes And Updates.
3Managing internal events and communication
4Responsible for all sales meeting proceedings and documentation
Sales Publicity and Promotion
Responsible for sales promotion
Creating and implementing campaigns to promote products, services and events
Identifying opportunities for positive media coverage
4Coordinating events, press conference and promotional activities
5Social media management
6Developing and implementing social media strategies
7Monitoring and engaging with the audience on social media platform
8Managing online reputation and addressing any issues that arises
Community Relations
Building and maintaining relationship with local community
Participating in community events and initiatives
Addressing community concerns and feedback
Brand Management
Developing and maintaining the organizations brand image and identity
Ensuring consistency in messaging across various communication channels
Monitoring and managing brand perception
Public Affairs
Engaging with government bodies, regulators and other public entities
Monitoring and influencing public policy and regulatory issues.
Event Management
Planning and executive events ,such as product launches, press conference and trade shows
Coordinating logistics and managing relationship with event partners
Measurement and Evaluation
Measuring the effectiveness of PR campaign
Analyzing media coverage and sentiments
Gathering feedback and data to access the impact of communication efforts
Conducting thorough market research to understand the target audience, competitors and industry trends
Analyzing customer needs and pain points to tailor the messaging effectively
Messaging and positioning
Crafting clear and compelling messages that highlights the unique selling prepositions of the product and services
Developing a strong positioning strategy to diffrentiate the offering in the market
Content Creation
Developing high-quality content such as blog post, articles and white papers that showcase the expertise of the company and the value of the product or services
Creating engaging multimedia content like video and infographics to support the messaging (visual, video, voice over and video ppt)
Social Media Engagement
Utilizing social media platform to create buzz and excitement around the upcoming product and services
Engaging with the audience through teaser, campaigns, polls and interactive contents
Print Media
Responsible for designing ,printing and managing stocks for official brochures, magazine and leaflets as per the requirement by sales team
Maintained an organized inventory printed materials, including brochures, magaz…
