Overview
Digital Marketing Specialist Jobs in Chicago, Illinois, USA at Strata Decision Technology
How you’ll make an impact:
The Digital Marketing Specialist assists with the development, coordination, and execution of marketing campaigns and projects to increase customer and market interest and demand for Strata products and services. This role will report to the Sr. Director of Digital Marketing, and specific responsibilities will include managing marketing platforms, ensuring database accuracy, develop, coordinate and execute marketing campaigns and oversee reporting & analysis of campaign performance to provide insights that will optimize marketing’s ROI.
Support the marketing director by assisting with planning, execution, and implementation of the marketing strategy and plan including: campaigns, events, advertising, digital marketing, and social media.
Coordinating email and marketing campaigns to ensure marketing efforts serve immediate and long-term business goals and executing improvements for process and lead generation.
Understand our marketing technology stack and how it operates as an end-to-end system to support marketing to drive revenue, optimize performance, and enable maximum marketing team productivity.
Support the day-to-day management of a variety of marketing technologies including Marketo, Salesforce, Wrike, Path factory, and 6sense.
Compile campaign performance reporting across all digital marketing channels, providing insights andoptimizationrecommendations, when possible.
Aid to launch demand generation processes: lead scoring, MQL assignment, and measuring impact on revenue.
Assist in ensuring that the marketing calendar is developed and maintained throughout the year.
What we’re looking for:
5-7 years of experience in a marketing coordinator role
Knowledge of traditional and digital marketing, social media and channel reporting
Strongproject managementand organizational skills
Strong verbal andcommunication skills
Ability to work autonomously with a strongattention to detail
Willingness to collaborate within and outside the marketing team
Ability to multi-task and adapt to achallenging,fast-paced environmentof multiple priorities and stakeholders
Enthusiastic, passionate, and astrong work ethic
You’d really wow us if you have:
Prior experience using Salesforce, Marketo (or similar platform)
Experience with reporting campaign results and channel metrics
How we work:
The preferred location for this role is in Chicago, IL or St. Louis, MO. We value our people spending time together and have campuses hosting in-person events located in both cities. We are truly a hybrid environment with all team members experiencing the
flexibility
to
work from home
.
Thinking about applying?
Research shows that women and underrepresented groups tend to apply to jobs only when they check every box on a job posting. If you’re currently reading this and hesitating to click “Apply” for that reason, we encourage you to go for it! A true passion and excitement for making an impact is just as important as work experience.
Should you require a reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please reach out to
(Use the “Apply for this Job” box below).
Our culture is driven by our people solving problems together. We embrace learning,
collaboration
, and continuous
career growth
. Together,…
Title: Digital Marketing Specialist
Company: Strata Decision Technology
Location: Chicago, Illinois, USA
Category: Marketing / Advertising / PR, IT/Tech
