Overview
Digital Marketing Specialist Jobs in Des Moines, Iowa, USA at Kemin
Overview
Kemin Health is hiring a Digital Marketing Specialist to join their team! In this role, you will be responsible for administering the core marketing technology platforms. This position is aligned closely with Business Unit (BU) Marketing teams, Creatives, IT, Project/Account managers, and the Digital Analyst to manage technology platforms. This includes asset storage and delivery needs. Additionally, this person will create and enforce processes, including retention, archival, and training for core technology systems.
This person will also seek ways to leverage existing marketing technology to improve processes and ensure a consistent corporate message and brand.
As a Kemin team member, you’ll receive…
A competitive financial package- in addition to your salary, we offer an uncapped bonus opportunity, 401k match program, and paid vacation and holidays.
Robust health andwellnesssupport- we are proud to offer a fitness reimbursement (for your whole family!), an on-site fitness center, restaurant with seasonal fresh food options, and free fresh fruit in break areas.
Continued learning opportunities- Kemin offers tuition reimbursement and trainingopportunities for growthand development throughout your career.
The chance to give back to our world- Through our foundation of servantleadership, we offer service opportunities, includingpaid time offto do so.
Opportunities to support our valued educators- Kemin is a proud sponsor of the Iowa Governor’s Stem Advisory Council and frequently hosts student tours.
Responsibilities
Manage & administer Digital Marketing tools.
Primary contact & internal technical expert on Adobe Experience Manager (AEM), Hub Spot (or equivalent marketing automation tool), and Digital Asset Management (DAM).
Responsible for creative inbound marketing tool designs and enforcing design standards.
Develop reports on key metrics and offer insights.
Partner with Digital Analyst to automate reporting of monthly analytics for websites and digital marketing campaigns.
Identify and execute on opportunities for new content, including multimedia and video.
Partner with Digital Analyst on Search EngineOptimization(SEO) marketing efforts to increase traffic and lead generation.
Understand individual BU technology needs and support the creation of digital solutions using the approved KI digital marketing toolset.
Assist the marketing team with the digital creation of marketing, public relations, andcommunicationefforts.
Assist with advertising andpromotionactivities, including print, point-of-sale, online, electronic/interactive media, and direct mail.
Work collaboratively on cross-organizational, integrated marketing strategies to develop sales and marketing collateral.
Develop quarterly Digital News or Marketing Newsletter to provide tech insights/ideas/trends.
Manage domain authority list and other  lists.
Liaison for the Digital Marketing department by tracking and managing projects from beginning to end.
Provide excellent customer service.
Work with outside agencies and vendors.
Occasionally attend shows to represent Kemin to customers and other audiences.
Assist in the creative development for digital marketing campaigns.
Prepare marketing activity reports.
Other job-related duties as assigned.
Qualifications
Education & Experience:
Bachelor’s Degree, preferably in Marketing, Communications, Journalism, or Public Relations with 3+ years of experience;
Associates Deg…
Title: Digital Marketing Specialist
Company: Kemin
Location: Des Moines, Iowa, USA
Category: Marketing / Advertising / PR, IT/Tech
