Overview
Digital Marketing Specialist Jobs in Havant, England, UK at Team Jobs – Commercial
An exciting opportunity for a results-driven Digital Marketing Specialist to join my clients Head Office located in Havant.
As the Digital Marketing Specialist, you will be responsible for managing and optimising 2 websites, with a strong focus on driving revenue through these platforms.
You will develop and implement SEO, PPC, and SEM strategies to increase traffic, conversions, and sales. Working closely with the Marketing team, creating and managing digital campaigns, website content to enhance brand awareness, drive customer engagement and ultimately boost online revenue.
Responsibilities:
Manage and optimise Products on websites to maximize conversions and sales
Develop and execute SEO strategies to improve organic search rankings and drive qualified traffic
Create and manage PPC campaigns across platforms like Google Ads and Bing Ads to generate leads and sales
Implement SEM techniques to enhance overall online visibility and revenue generation
Produce and deliver engaging campaigns to increase brand awareness and drive traffic to our e-commerce platforms
Create compelling product descriptions and landing pages to improve conversion rates
Monitor, track and report on website performance, including traffic, conversion rates and revenue metrics
Conduct keyword research and analysis for both SEO and PPC efforts, focusing on high-intent, revenue-driving keywords
Optimise the user experience of websites to reduce bounce rates and increase time on site
Implement and manage e-commerce tracking and analytics to identify revenue opportunities
Stay up-to-date with the latest digital marketing trends and e-commerce best practices
Collaborate with the sales team to align digital marketing efforts with overall revenue goals
Assist with additional marketing duties as required to support revenue growth
Skills & Expertise
Required:
Proven experience in SEO, PPC, and SEM strategies with a focus on revenue generation
Strong understanding of e-commerce principles and conversion rate optimisation
Excellent analytical skills with experience in using data to drive decision-making
Proficiency in web analytics tools (e.g., Google Analytics tools, SEMrush & Merchant Centre) and experience in setting up e-commerce tracking
Experience with A/B testing and website optimisation tools
Proficiency in graphic design software for creating compelling visual content
Outstanding organisational skills and ability to manage multiple projects simultaneously
Demonstrated experience in creating and managing successful digital marketing campaigns that drive revenue
Benefits
Beautiful, friendly office environment and culture to match
36.5 hour week Mon to Thurs 9am – 5pm and Fri 9am – 4pm
33 days Holiday per year (including Bank Holidays)
Pension Scheme
Private Health
Free Parking
INDCP
Title: Digital Marketing Specialist
Company: Team Jobs – Commercial
Location: Havant, England, UK
Category: IT/Tech (Digital Marketing, Ecommerce, SEO, Social Media Marketing), Marketing / Advertising / PR (Digital Marketing, Ecommerce, SEO, Social Media Marketing)
