Overview
Digital Marketing Specialist Jobs in Beaverton, OR at Sunset Imports Inc
Nextant is looking for a driver Marketing Product Manager 4 to join our client team. The main function of a Marketing Product Manager is to define cross-channel customer journeys and marketing strategies to help drive our business goals for Windows products & personal computers (PCs). Setting marketing goals and achieving the key performance results across a cross-functional team of marketers – looking across the customer conversion, engagement and retention funnel. You will own results narratives and share-outs with our business stakeholders and leaders.
Job Responsibilities:
Create and revise customer-first strategy for holistic customer journey across a variety of our commercial products.
Own the all-up marketing strategy – setting the customer-first strategy for a holistic customer journey across the funnel.
Lead the Commercial Integrated Marketing Pod that brings together strategy, execution, and experimentation across performance marketing channels. Create plans and initiatives across the Pod (learning plan, multi-channel strategies tied to customer journey, priority-setting and initiative tracking).
Own setting the organization’s annual forecast/goals, managing to meet or exceed targets, and own all communication and narratives back to business and product stakeholders and leadership within marketing and engineering on performance.
Forecast metrics in partnership with analytics team and digital marketing channel leads and execute to meeting targets.
Create MBR content to share with partners, stakeholders and leadership.
Collaborate with digital marketing channel leads (e.g., paid, email and in-product) and contribute in partnership with execution team.
Lead and participate in pilots on support innovation and improvements.
Act as a SME on both customer insights and business insights for Windows Pro within the organization.
Embody our culture and values
Requirements:
Bachelor’s Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 5-7+ year(s) integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience.
At least 8 years of hands-on digital marketing experience in a B2B role.
Experience in creating executive presentations and white-papers
Experience with building campaign strategy within marketing channels (ex. In-product, email, etc.) and driving execution
Customer experience champion – Focus to improve customer experience, gain efficiencies and improve performance
Virtual team leadership – Experience leading virtual teams across organizational lines and networking/relationship management
Cross functional team leadership – Ability to work with stakeholders from different orgs, and levels
Executive presence/communication – Ability to get executive buy-in on strategy and report upwards
Influence without authority – Understand stakeholder motivations and drive to goals without direct authority
Strategic thinking but also detail oriented – Ability to keep an eye on big picture strategy but execute on details
Customer obsessed mindset – Ability holding the customer experience at a high bar and representing their voice
Executing with precision- Ability to own high visibility marketing activities need thorough planning and focused execution.
Best vs Average:
Bachelor’s Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 8+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience
5+ years of hands-on digital marketing experience in a B2B role.
Top 3 hard skills:
8+ years experience Customer experience champion – Focus to improve customer experience, gain efficiencies and improve performance – customer focused – Customer journey mapping visualizing the touchpoints customers have with a brand.
At least 8+ years of hands-on digital marketing experience in a B2B role.
8+ Experience with building campaign strategy within marketing channels (ex. In-product, email, etc.) and driving execution
Benefits:
Computer and workstation
Health Plan
15 PTO days per year (accrued)
Major US holidays
Parental Leave
401K
Duration:
Estimate start date: 4/1/2025
Estimate end date: 06/30/2025
Hybrid model: Able to come into office once a month
Pay Rate:
The annual salary range for this position is $141,000 – $153,000 in Washington State. Please note that the salary range is a general guideline. Nextant considers factors such as (but not limited to) the scope and responsibilities of the position, the candidate’s work experience, education/ training, key skills, and other market and business considerations when extending an offer.
Please note: Candidate must be in Washington St.
We look forward to reviewing your application!
Title: Digital Marketing Specialist
Company: Sunset Imports Inc
Location: Beaverton, OR
