Overview
Digital Marketing Specialist – Lotteries Jobs in Town of Newstead, New York, USA at Mater Health Services
Location: Town of Newstead
Digital Marketing Specialist – Lotteries
Apply nowJob no:502421
Work type:Fixed Term
Location:Newstead
Categories:Marketing & Communications, Fundraising/Foundation
Mater Foundation is looking for a Digital Marketing Specialist – Lotteries to join the team! This maximum-term (12 months), full-time role will be based at our Newstead campus.
As the healthcare needs of Queen slanders grow, so does the role of Mater Foundation.
Mater Foundation is an iconic Queensland fundraising and philanthropic institution, committed to providing exceptional care through health,education, and research. It meets a profoundly satisfying mission to improve the health and wellbeing of our community and to continue the Mater tradition of care andcompassion.
Mater Foundation helps to underpin an extensive network of hospitals across Queensland, a world-class research institute, and a nationally accreditededucationprovider.
Salary:
Commensurate with experience plus superannuation and access to not-for-profit salary packaging up to $15,900
What you’ll be doing
Lead the planning and delivery ofinnovative, successful, and cost-effective digital marketing activities to ensure the lottery division meets its KPIs.
Build and nurturerespectfulworking relationships within the Lotteries team and stakeholders across the wider Mater Foundation business.
Draft and prepare agency briefs, project timelines, and budgets.
Work closely with the wider Lotteries team to ensure all supporter-facing communications adhere to brand guidelines.
Provide support to the Head of Digital to meet the digital team’s KPIs through both paid and non-paid digital channel management.
Responsible for Google AdWords planning and management.
Responsible for Meta marketing planning and management.
Assist with administration (budget) and reporting.
Contribute to the development of the organic social media and community building strategy.
Help oversee the creation and implementation of organic campaigns.
Support evidence-based identification and prioritization of improvements for ongoing channel enhancements.
Test different value propositions to identify core motivations for purchase.
Create executive summaries of key reports for the Head of Digital – Lotteries.
About you
You will have a tertiary qualification in marketing, digital media, or a related discipline and at least 3+ years of relevant work experience in digital within a marketing team.
An understanding of best practice Digital Marketing techniques.
Campaign andProject managementskills: demonstrated ability to develop clear plans and timelines, regularly communicate with stakeholders, and monitor project progress.
Proven analytics capability and ability to use data to inform decision making.
Minimum 3 years of agency and relationship management skills.
Experience drivingquality controlprocesses, with the ability to proof marketing collateral and assess effectiveness.
A thorough understanding of digital growth and acquisition marketing.
Previous exposure to website content administration – content management systems.
Experience in content production with the ability to develop creative content tailored to the channel and audience.
Proven interpersonal skills with the ability to work collaboratively across the organization.
Mater is Queensland’s largest and mostinnovativenot-for-profit healthcare service, providing care for almost 700,000 patients a year across a ne…
Title: Digital Marketing Specialist – Lotteries
Company: Mater Health Services
Location: Town of Newstead, New York, USA
Category: Marketing / Advertising / PR
