Overview

Digital Marketing Strategist Jobs in New York, United States at Capgemini

Title: Digital Marketing Strategist

Company: Capgemini

Location: New York, United States

Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, where you’ll be supported and inspired by a collaborative community of colleagues around the world, and where you’ll be able to reimagine what’s possible. Join us and help the world’s leading organizations unlock the value of technology and build a more sustainable, more inclusive world.

Location – New York City, NYJob DescriptionKey Responsibilities:

Analyze client audience research and customer segmentation to establish a strong foundation for digital products and programs.

Translate business objectives and requirements into actionable, tactical solutions.

Develop comprehensive strategies for digital campaigns, responsive websites, and applications.

Lead discovery and planning sessions to design optimal customer journeys and corresponding digital experiences.

Collaborate with cross-functional teams to align on execution strategies.

Present strategic recommendations effectively to CxO-level clients.

Plan and drive multi-touch digital campaigns, ensuring seamless execution and optimization.

Leverage advanced knowledge of responsive web design, applications, and paid media strategies to enhance digital experiences.

Deliver measurable outcomes including market penetration, increased profitability, and operational efficiencies.

Act as a trusted advisor to clients, offering guidance on emerging trends and technologies.

Qualifications:

Bachelor’s degree in Marketing, Advertising, Communications, Business, or related fields.

5–7 years of experience in strategy development within: Advertising, marketing, or media agencies.

Corporate marketing, product, or creative departments.

Professional services or consulting firms.

Strong financial services industry experience is essential.

Demonstrated expertise in Business Strategy, Marketing Strategy,Customer Experience, Relationship Management, Integrated Marketing

and Paid Media Strategy.

Life at Capgemini

Capgemini supports all aspects of your well-being throughout the changing stages of your life and career. For eligible employees, we offer:

Flexible work

Healthcare including dental, vision, mental health, and well-being programs

Financial well-being programs such as 401(k) and Employee Share Ownership Plan

Paid time off and paid holidays

Paid parental leave

Family building benefits like adoption assistance, surrogacy, and cryopreservation

Social well-being benefits like subsidized back-up child/elder care and tutoring

Mentoring, coaching and learning programs

Employee Resource Groups

Disaster Relief

Disclaimer:-

Capgemini is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any other characteristic protected by law.

This is a general description of the Duties, Responsibilities and Qualifications required for this position. Physical, mental, sensory or environmental demands may be referenced in an attempt to communicate the manner in which this position traditionally is performed. Whenever necessary to provide individuals with disabilities an equal employment opportunity, Capgemini will consider reasonable accommodations that might involve varying job requirements and/or changing the way …

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