Overview
Digital Outbound Marketing Manager Jobs in Richmond, British Columbia, Canada at Semtech
Location:
Richmond, BC or remote in Canada Our Team:
Are you
innovative
, creative, and looking for a
professional growth
opportunity? Semtech’s corporate marketing and communications team is ready to welcome you! We are dedicated to managing and enhancing the company’s public image, promoting its products and services, and ensuring
effective communication
with various stakeholders. Let’s create extraordinary things together.
Job Summary:
Semtech Corporation is seeking an experienced Digital Outbound Marketing Manager to conceptualize and execute on multi-channel outbound campaigns that will directly drive pipeline growth and revenue generation. As a global leader in
innovative
semiconductor solutions, Semtech is committed to providing a seamless digital experience for our customers, partners, and stakeholders. We’re looking for a creative, analytical marketer to lead outbound campaign efforts that will directly drive pipeline growth and revenue generation.
Responsibilities:
Design, create, execute, and optimize marketing campaigns to increase prospect and
customer engagement
and conversion using outbound levers including but not limited to:
Automated outbound workflows supporting trigger events
Lead nurturing campaigns to support engagement
ABM initiatives
Digital event marketing (webinars, events, podcasts, etc.), pre-event and post-event
Devise and drive data-driven experiments in marketing campaigns that innovates user experience; scale and drive automation of winning experiments to improve user experience and engagement
Own and curate the marketing database to ensure the firm’s universe of prospects is constantly growing and highly accurate (automating processes where needed / necessary)
Report and monitor success metrics for the outbound marketing channel mix and identify critical improvement opportunities within the programs with action plans to address
Minimum Qualifications:
Bachelor’s degree in marketing, business, or a related field, or equivalent experience5+ years of experience in B2B technology marketing
Experience in identifying target audiences and driving lead generation
Experience in managing corporate marketing events strategy and execution
Ability to work cross functionally with internal teams as well as with customers and partners
Knowledge of marketing, events, and sales enablement best practices
Excellent
project management
skills
Strong communication skills
(written and verbal)
Experience with
Marketing Automation software (Hub Spot a plus)
Experience working with Salesforce preferred
A reasonable estimate of the pay range for this position is CAD $84,000 – $132,000. There are several factors taken into consideration in determining base salary, including but not limited to: job-related qualifications, skills,
education
and experience, as well as job location and the value of other elements of an employee’s total compensation package.
Title: Digital Outbound Marketing Manager
Company: Semtech
Location: Richmond, British Columbia, Canada
Category: Marketing / Advertising / PR (Digital Marketing, Marketing Manager, Marketing Communications, Marketing Strategy)
