Overview
Director, Brand And Omnichannel Marketing Aesthetics Jobs in Vaughan, Ontario, Canada at GALDERMA
Galderma is the emerging pure-play dermatology category leader, present in approximately 90 countries. We deliver aninnovative, science-based portfolio of premium flagship brands and services that span the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Since our foundation in 1981, we have dedicated our focus and passion to the human body’s largest organ – the skin – meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals.
Because we understand that the skin shapes our lives, we are advancing dermatology for every skin story.
We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense ofteamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients, and the healthcare professionals we serve every day. We aim to empower each employee and promote theirpersonal growthwhile ensuring business needs are met now and into the future.
Across our company, we embracediversityandrespectthe dignity, privacy, and personal rights of every employee.
At Galderma, we actively give our teams reasons to believe in our bold ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new andchallenging workexperiences and create an unparalleled, direct impact.
Director, Brand and Omnichannel Marketing
Location:
Thornhill, Canada
Job Description
We are seeking adynamicand strategic Director, Brand and Omnichannel Marketing to lead the execution of comprehensive marketing strategies that drive brand growth andcustomer engagement. This role leads all aspects of brand marketing, while overseeing omnichannel initiatives, ensuring an integrated, consistent experience across all touchpoints. Additionally, this role leads the brand marketing team while collaborating withcross-functional teamsto optimize customer touchpoints, enhance brand visibility, and drivesales performance.
Key Responsibilities
Strategic Planning:
Develop and execute comprehensive brand strategies and campaigns that align with overall business goals and enhance brand equity across all channels and touchpoints.
Omnichannel Strategy:
Lead integrated marketing campaigns across both digital and traditional channels, ensuring a seamless customer/consumer/patient experience and optimizing for ROI.
MarketingInnovation& Digitalization:
Driveinnovationin marketing programs, B2B/B2B2C/DTC activation and digitalization across all touchpoints and initiatives.
Customer-CentricFocus:
Drive a customer-first approach, enhancing loyalty and engagement through personalized brand experiences.
Data-Driven Insights & Analytics:
Use marketing analytics and data to derive actionable insights, optimize strategies, and provide strategic recommendations for the Canadian market.
Market Research:
Analyze market trends, consumer insights, and competitive landscape to inform marketing strategies and identify growth opportunities.
Team Leadership&
Collaboration:
Build and lead a high-performing marketing team and foster a culture ofinnovationand accountability, while collaborating withcross-functional teamsto ensure executional excellence.
Performance Measurement:
Establish KPIs and metrics to assess the effectiveness of marketing strategies and adjust plans based on performance data.
Budg…
Title: Director, Brand And Omnichannel Marketing Aesthetics
Company: GALDERMA
Location: Vaughan, Ontario, Canada
Category: Marketing / Advertising / PR, Management
