Overview
Director, Communications Planning Jobs in Parsippany, New Jersey, USA at CMI Media Group
Location: Parsippany
Description
Position at CMI Media Group Do you thrive on connecting the dots between data and human behavior?
CMI Media Group is searching for a Director of Communications Planning to join our
collaborative
and
passionate team
. In this role, you’ll be the architect of compelling narratives that resonate with healthcare audiences and drive
impactful
results for our clients. What You’ll Do:
Uncover the “Why” Behind the “Who”:
Partner with our Decision Sciences and Audience Intelligence teams to identify and understand the audiences most likely to embrace our clients’ brands. Map the Journey to
Wellness
:
Develop comprehensive customer decision journeys, illuminating the path consumers take from awareness to action. Craft Compelling Brand Stories:
Unearth key insights and weave them into a cohesive brand idea that resonates across all media touchpoints. Build the Blueprint for Success:
Develop strategic frameworks that guide media plan development, ensuring every tactic and investment aligns with the overarching strategy. Champion
Collaboration:
Lead brainstorming sessions, inspire creative thinking, and partner seamlessly with internal teams and external partners. What You Bring to the Table: A Passion for Understanding People:
You’re fascinated by consumer behavior, particularly within the healthcare landscape. A Strategic and Analytical Mind:
You excel at analyzing data, identifying patterns, and translating insights into actionable strategies. Exceptional
Communication
Skills:
You can articulate complex ideas clearly and persuasively, both verbally and in writing. A
Collaborative
Spirit:
You thrive in a
team environment
and enjoy working with
diverse
perspectives to achieve shared goals. A “Can-Do” Attitude:
You’re a creative problem-solver who embraces challenges and thrives in a
fast-paced environment
. Why CMI Media Group? At CMI Media Group, we’re more than just an agency – we’re a collective of 1050+ healthcare experts driven by a shared passion for making a difference in the world. We offer a
dynamic
and supportive
work environment
where you’ll have the opportunity to learn, grow, and make a real impact.
ALL FOR GOOD CMI Media Group and Compas were built on
inclusion
and
diversity
. It is in our DNA and core values.
Challenging
the norm is where we started and it’s what drives us as a health leader, indispensable partner, and home for our employees. We are a group of hearts and minds who want to
make a difference
and celebrate being different, to give voice to and truly hear our people and our partners.
We believe in more than “all”. We believe in “all for good.” CMI Media Group and Compas are an
equal opportunity employer
and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability. We believe in creating a
dynamic work environment
that values
diversity and inclusion
and strives to recruit a
diverse
slate of candidates to help us achieve that goal.
We will not accept resumes or candidate submittals from employment agencies or outside recruiters.
Title: Director, Communications Planning
Company: CMI Media Group
Location: Parsippany, New Jersey, USA
Category: Marketing / Advertising / PR (Marketing Strategy, Marketing Communications, Branding Specialist / Ambassador, Marketing Manager)
