Overview
Director, Demand Generation/NYC, Minneapolis, or London Jobs in Paramus, New Jersey, USA at Datasite
Position: Director, Global Demand Generation (NYC, Minneapolis, or London)
Datasite is where deals are made. We provide the data rooms and SaaS technology used in M&A and other high-value transactions, to deliver projects in more than 170 countries. Carrying that success into the future is all about you. Your useful skills, your unusual experience, your unique ideas. Everyone here brings something unexpected. What’s yours? Invest your talents in us, and we’ll return the compliment.
Job Description:
We are seeking a seasoned Demand Generation Marketer to lead and execute multi-channel demand generation campaigns that drive pipeline growth and revenue for our B2B business. This role requires a strategic thinker and planner with a
proven track record
of developing and implementing
innovative
marketing programs that deliver measurable results.
Responsibilities:
• Demand Generation Strategy:
Develop and execute comprehensive demand generation strategies aligned with overall business objectives.
• Campaign Execution:
Lead the planning, execution, and
optimization
of multi-channel campaigns, including email marketing, content marketing, social media, paid advertising, webinars, and events.
• Lead Generation:
Drive high-quality lead generation through targeted campaigns and effective lead nurturing programs.
• Sales
Collaboration:
Collaborate with the sales and inside sales teams to provide them with the tools, content, and insights they need to close deals.
• Data Analysis and
Optimization
:
Utilize data and analytics to measure campaign performance, identify trends, and optimize strategies for maximum impact.
•
Budget Management
:
Manage and allocate marketing budgets effectively to maximize ROI.
Qualifications:
• 10+ years of experience in B2B demand generation marketing.
•
Proven track record
of driving pipeline growth and revenue.
• Strong understanding of funnel marketing, marketing automation platforms and CRM systems.
• Experience with data-driven marketing and analytics.
• Excellent
communication
and presentation skills.
• Ability to collaborate effectively with
cross-functional teams
.
• Able to be
hands-on
and independent when appropriate.
Preferred:
• Located in New York City, Minneapolis, or London.
• Hybrid or
remote work arrangements
are available. Availability to go in an office 1-2 days a week preferred.
• Experience in technology or SaaS companies.
• Experience in driving demand for B2B financial companies, including mergers and acquisitions.
• Knowledge of ABM (Account-Based Marketing) strategies.
• Experience with a broad range of marketing tools (Analytics, Automation, CRM, ++).
The base
salary range
represents the estimated low and high end for this position at the time of this posting. Consistent with applicable law, each candidate’s compensation offer may vary and will be determined based on but not limited to, your geographic region, skills, qualifications, and experience along with the requirements of the position. Datasite reserves the right to modify this pay range at any time.
$ – $
As a global organization, Datasite knows that
diverse
perspectives are essential to our success. We’re committed to maintaining a
diverse workforce
to serve our customers around the world. Datasite is an
equal opportunity employer
(EEO) and furthers the principles of EEO through Affirmative Action.
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Title: Director, Demand Generation/NYC, Minneapolis, or London
Company: Datasite
Location: Paramus, New Jersey, USA
Category: Marketing / Advertising / PR (Marketing Strategy, Marketing Manager, Digital Marketing)
