Overview
Director, Marketing – Digital Innovation Jobs in Reston, VA at SAIC
The Digital Promotions Coordinator supports the execution of digital programs, ensuring alignment with marketing strategies and business objectives. This role collaborates with internal teams to implement promotional campaigns, monitor performance, and provide insights on customer engagement. Additionally, you’ll assist in evaluating digital promotion effectiveness, identifying opportunities for improvement and staying informed on industry trends to support innovation.
What will I do?
Assist in the execution of digital promotions, ensuring alignment with Marketing strategies
Analyze engagement data to uncover insights that drive decision making and enhance promotional impact
Collaborate with cross-functional teams, including Marketing and Merchandising
Monitor and assess digital engagement trends, identifying opportunities to refine and improve promotions
Contribute to continuous improvement efforts by assisting in testing new promotional strategies
Provide operational support, ensuring seamless execution of digital promotions
Assist in developing reports and presentations to communicate key findings and recommendations to stakeholders
Establish key performance indicators for digital promotions and regularly report on progress to stakeholders
Stay ahead of emerging digital marketing trends, tools, and technologies
Required Qualifications
2 or more years of analytical experience in a related field
Strong analytical skills with the ability to interpret data and make data-driven decisions
Ability to manage multiple tasks and meet deadlines
Strong communication and teamwork skills
Ability to quickly build credibility, influence, and make recommendations with leadership and/or across business units
Ability to handle pressure in a multi-tasked and fast paced environment, nimble to changing priorities
Detailed and critical thinker
Demonstrated technical knowledge on the latest digital media, online behaviors, and trends
Preferred Qualifications
Marketing Communications, Merchandising Support or Merchandising experience
Proficiency in digital marketing tools and platforms, such as Google Analytics, social media management tools, and email marketing software
Enthusiasm for and knowledge of relevant products and services
Bachelor’s degree in a related field
At Wegmans, we’ve long believed we can achieve our goals only if we first fulfill the needs of our people. Putting our people first and offering competitive pay and a variety of benefits & perks is just the start of what it means to work at Wegmans.
Whether through premium pay for working overtime, on Sundays or on recognized holidays, offering industry-leading health care coverage and wellness programs to support physical, financial, and emotional well-being, or paid time off (PTO) to help you balance work and life, we’ve got something for everyone.
And because we care about the wellbeing and success of every person, we recognize each person has their own unique scheduling needs. We’re proud to offer flexibility in scheduling so our employees can prioritize what is most important to them. Our large, high-volume stores and 24×7 operations allow for personalized schedules that balance an employee’s individual needs with the needs of our business and each department.
Comprehensive benefits*
Paid time off (PTO) to help you balance your personal and work life
Higher premium pay rates for working overtime, on Sundays, or on a recognized holiday
Health care benefits that provide a high level of coverage at a low cost to you
Retirement plan with both a profit-sharing and 401(k) match
A generous scholarship program to help employees meet their educational goals
LiveWell Employee & Family program to support your emotional, work-life and financial wellness
Exclusive discounts on electronics, entertainment, gym memberships, travel and more!
And more!
***Certain eligibility requirements must be satisfied and offerings may differ based upon area or the company and/or position.
For 25 years in a row, our employees have put us on the FORTUNE magazine’s list of the 100 Best Companies to Work For®. Discover what it means to work for a family-owned, mission-driven, values-based company that believes in caring, respect, empowerment, high standards and making a difference in the community. Because with a family-like atmosphere of shared support, leaders who have your best interest at heart and growth as part of everything we do, Wegmans is the place for you to do what you love—and love what you do.
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Title: Director, Marketing – Digital Innovation
Company: SAIC
Location: Reston, VA
