Overview
Director of Internal and Institutional Communications Jobs in San Francisco, CA at SAN FRANCISCO SPCA
Job Overview
We are seeking a dynamic and experienced Director of Marketing to lead our marketing team and drive our brand’s growth and visibility. The ideal candidate will possess a strategic mindset with a strong background in various marketing disciplines, including analytics, content marketing, and product management. This role requires a creative thinker who can develop innovative marketing strategies that resonate with our target audience while effectively managing budgets and resources.
Responsibilities
Develop and implement comprehensive marketing strategies to enhance brand awareness and drive customer engagement.
Oversee the execution of digital marketing campaigns, including email marketing, social media advertising, and content marketing initiatives.
Analyze market trends and consumer behavior to inform product management decisions and optimize marketing efforts.
Manage the company’s website using Shopify, ensuring content is up-to-date and aligned with branding goals.
Coordinate print advertising efforts to complement digital campaigns and reach broader audiences.
Utilize marketing automation tools to streamline processes and improve campaign effectiveness.
Monitor budget allocations for various marketing initiatives, ensuring efficient use of resources.
Collaborate with cross-functional teams to align marketing strategies with overall business objectives.
Lead, mentor, and develop the marketing team to achieve high performance and professional growth.
Skills
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Proficient in product management principles to guide product development and positioning.
Experience in email marketing strategies that drive engagement and conversions.
Knowledge of Shopify for website management and content updates.
Expertise in advertising across various platforms, including digital and print media.
Familiarity with content marketing best practices to create compelling narratives that attract customers.
Proficient in using marketing automation tools for campaign management and lead nurturing.
Strong budgeting skills to manage financial resources effectively.
Basic understanding of HTML for minor website adjustments or troubleshooting.
Speak Mandarin
Join us as we elevate our brand presence through innovative strategies and impactful campaigns!
Job Type: Full-time
Pay: $32.00 – $35.00 per hour
Expected hours: 40 per week
Benefits:
Health insurance
Schedule:
Monday to Friday
Language:
Mandarin (Required)
Ability to Commute:
San Marino, CA 91108 (Required)
Ability to Relocate:
San Marino, CA 91108: Relocate before starting work (Required)
Work Location: Hybrid remote in San Marino, CA 91108
Title: Director of Internal and Institutional Communications
Company: SAN FRANCISCO SPCA
Location: San Francisco, CA
