Overview
Director of Marketing Jobs in San Francisco, CA at Legend Labs, Inc.
Web3 is shaping the future of global finance. DeFi introduces greater efficiency, real-time interest rates, lower costs, and user-controlled assets—enhancing, rather than replacing, traditional financial systems.
While protocols like Morpho, Aave and Uniswap have grown into scalable, widely-used platforms, accessibility and fragmentation remain a challenge. We want to tackle the user experience, allowing protocol teams to focus on innovation and security while we focus on access.
As the Director of Marketing at Legend Labs Inc. you’ll help to engage, grow, and foster our community. Develop and build our brand voice as we go from 0 to 100 real quick. We’re looking for someone with a strong product or brand marketing background who is ready to lead the entire department.
What you’ll do
Lead long-term strategic direction and vision for the brand experience.
Define and elevate the brand voice.
Engage and grow our social platforms.
Make the world fall in love with the Legend brand.
Full-stack marketing, from strategy to execution, end to end skillset.
You are the origin of hype.
What you’ll bring to the team
Bachelor’s degree in Marketing or a related field.
5+ years of professional marketing experience.
Ability to guide and support agency partners to get the best creative output.
You’re always online, aware of the latest trends, sayings, and memes.
Knowledge of current trends and best practices in frontend architecture, including. performance, security, and usability.
Understanding of the current DeFi ecosystem.
Exceptional judgment, strategic thinking, and creative problem-solving skills with a strong analytical mindset.
Bonus points if you have
web3 related experience
Strong copywriting skills
Been in the meme trenches
Sailed around the world
Benefits + Perks
Competitive compensation
Equity ownership
Flexible vacation policy
Monthly Gym + Phone stipend
Monthly Uber credits for office commute
Paid parental leave
Full medical, dental, and vision insurance
How we work
90% of team is located in the Bay Area
Hybrid approach, in office multiple days a week
High performing small team (no hyper growth)
Do it right or don’t do it at all mindset
We are an equal opportunity employer and value diversity at our company. We welcome qualified candidates of all races, creeds, genders, ages, veteran status, and sexual orientations to apply.
Founded in 2024, Legend Labs Inc is backed by leading investors. See our fundraising announcement (soon).
Title: Director of Marketing
Company: Legend Labs, Inc.
Location: San Francisco, CA
