Overview
Director of Marketing Real Estate Jobs in Macon, Georgia, USA at Hirewell
Position: Director of Marketing for Real Estate
Position Summary
Join our teamas the Director of Marketing, where you will lead the charge in implementing adynamicmarketing strategy designed to elevate our brand, generate leads, and propelcompany growth. This vital role emphasizes digital marketing, SEO, and corporate branding within the commercial real estate sector. We are seeking a strategic leader who has a remarkable track record in real estate marketing, adept at craftingimpactfulcampaigns to attract new business and engage investors.
Key Responsibilities:
Marketing Strategy & Execution
Design and execute aresults-orientedmarketing strategy that boostsbrand awarenessand aligns with business development goals.
Oversee a variety of digital marketing initiatives, including SEO, paid media, content marketing, and social media to effectively drive lead generation.
Manage websiteoptimizationto ensure excellent visibility and user experience.
Lead funnel marketing initiatives, carefully tracking performance and continually optimizing for improved conversion rates.
Utilize data-driven insights to fine-tune marketing strategies and maximize return on investment.
Corporate Branding & Communications
Enhance and solidify the company’s brand identity, ensuring uniformity across all marketing channels and materials.
Create top-tier marketing collateral, including pitch decks, investor presentations, and case studies.
Direct public relations and thoughtleadershipefforts to establish the company as a front runner in the industry.
Support initiatives aimed at bolstering third-party management branding to attract and retain clients.
Entrepreneurial & Growth Initiatives
Explore new opportunities to develop a marketing services vertical that caters to industry-adjacent businesses.
Collaborate with companyleadershipto design unique marketing programs that distinguish us in a competitive landscape.
Identify and implementinnovativegrowth strategies that are in line with our business objectives.
Leadership & Collaboration
Build and mentor a high-performing marketing team as our company grows.
Work closely with sales, operations, IT, and capital markets teams to ensure marketing strategies are in sync with business goals.
Contribute tostrategic decision-makingby providing insights on market positioning and brand differentiation.
Qualifications
Education:Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
Experience:8+ years of progressive marketing experience, including at least 3 years in aleadershiprole.
Industry Knowledge:Required marketing experience withinreal estate and/or commercial real estate
.
Technical Expertise:Strong knowledge of SEO, CRM platforms, digital marketing tools, and data analytics.
StrategicLeadership:Proven ability to develop and implement marketing strategies that deliver measurable growth.
Entrepreneurial Mindset:Capable ofinnovativethinking and building marketing functions from the ground up.
What We Offer
Competitive salaryandbenefits package.
Performance-based incentives or equity participation opportunities.
The chance to shape and lead marketing efforts within a growing anddynamiccompany.
Acollaborative, high-energywork environment.
Title: Director of Marketing Real Estate
Company: Hirewell
Location: Macon, Georgia, USA
Category: Marketing / Advertising / PR, Management