Overview
Director of Sales & Marketing Jobs in Santa Fe, NM at Rosewood Hotel Group
SOCIAL MEDIA MANAGER – MULTI-BUSINESS PORTFOLIO – REMOTE WORK FROM HOME
ABOUT US
Elevation Capital is a group of internationally impactful companies spanning consumer packaged goods, hospitality, technology, real estate, non-profit, and venture funding. Run by a highly entrepreneurial self-made founder, and supported by a team of highly capable executives across business units, the business operates globally with interests in the US, Canada, Europe, and the Caribbean. With wholly owned companies in various growth stages and an expanding investment portfolio, this group collectively serves a global vision to create an evolved world where humanity reaches its highest potential. Our mission is to create and deploy capital for a better world.
THE PORTFOLIO COMPANY
This key leadership role is in a high-growth, high-profit portfolio company of big thinkers and big doers. It is a CPG/beverage/dietary supplement company with a history of strong, profitable growth as the number one product and brand in its emerging category. Through its expanding sales and distribution network, the team is positioned to scale existing and new products globally, driving exponential revenue growth. With the leadership team in place, the opportunity is now to execute a scalable retail expansion strategy, optimize sales execution, and maximize category leadership on the path to a lucrative exit.
WHAT YOU’LL DO
We are seeking a dynamic and creative Social Media Manager to lead and grow our brand’s presence across social media platforms. In this role, you will be responsible for developing engaging content, fostering online community engagement, and driving measurable results aligned with business objectives.
This is an exciting opportunity to shape the voice of our brand and build meaningful connections with our audience, ensuring our social media efforts drive both engagement and conversions.
WHO YOU ARE
Engaging Content Creator – You craft visually compelling and emotionally resonant content that captivates audiences and builds brand affinity.
Data-Driven Optimizer – You use analytics to refine content strategy, track engagement, and drive performance improvements.
Adaptable Innovator – You stay ahead of social media trends, experimenting with new formats and content strategies.
Empathetic Community Builder – You foster an engaged and loyal online community, responding thoughtfully to interactions and building brand trust.
RESPONSIBILITIES
Social Media Strategy
Develop and execute a data-driven social media strategy aligned with brand goals.
Stay up to date with platform trends, algorithm changes, and best practices.
Content Creation and Curation
Plan and execute a content calendar with high-quality, platform-specific posts.
Create engaging visual and written content, including graphics, videos, and captions.
Collaborate with the creative team for professional assets when needed.
Community Management
Monitor social media channels, engage with followers, and respond to comments and messages promptly.
Foster brand conversations and identify opportunities for user-generated content.
Analytics and Reporting
Track, analyze, and report on KPIs, including engagement, reach, follower growth, and conversions.
Use insights to refine strategies and enhance content performance.
Campaign Management
Coordinate and execute paid social media campaigns in collaboration with the digital marketing team.
Partner with influencers and brand ambassadors to amplify campaigns.
Collaboration
Work cross-functionally with marketing, creative, and product teams to ensure cohesive brand messaging.
Support integrated marketing efforts, including product launches, events, and promotions.
Trendspotting and Innovation
Identify and leverage emerging social media trends and technologies.
Experiment with innovative content ideas and formats to maximize engagement.
WHAT YOU’LL BRING
2-5 years of experience in social media management at a CPG brand, ideally within the natural, supplement, or regulated space.
Bachelor’s degree or equivalent experience.
Proven experience creating and managing social media content across multiple platforms.
Strong copywriting and storytelling skills.
Basic graphic design and video editing experience (Canva, Adobe Creative Suite, or similar tools).
Proficiency in social media management and analytics tools (Hootsuite, Later, Sprout Social, Meta Business Suite, etc.).
Knowledge of paid social media advertising is a plus.
Creative, detail-oriented, and results-driven.
Excellent communication and organizational skills.
COMPENSATION
An aggressive base salary will be provided in this position, with an additional lucrative bonus plan based on performance. Full medical benefits are provided as part of this role. Options/equity will be provided to suitable candidates after completion of the first 90 days. This role also provides the opportunity for advancement in role, function, and pay.
Title: Director of Sales & Marketing
Company: Rosewood Hotel Group
Location: Santa Fe, NM
