Overview
Director, Patient Marketing Jobs in Cambridge, MA at Agios Pharmaceuticals
Director, Patient Marketing
Who we are:
Agios is a biopharmaceutical company that is fueled by connections. We thrive in a supportive, fun, and flexible environment full of people empowered to bring their whole selves to work. We care deeply about our work, each other, and the patients who count on us. Our teams cultivate strong bonds with patient communities, healthcare professionals, partners and colleagues, which helps us discover, develop and deliver therapies for rare diseases – and make a bigger difference in their lives. In the U.S., Agios markets a first-in-class pyruvate kinase (PK) activator for the treatment of hemolytic anemia in adults with PK deficiency. Building on the company’s leadership in the field of cellular metabolism, Agios is advancing a robust clinical pipeline of investigational medicines with active and planned programs in alpha- and beta-thalassemia, sickle cell disease, pediatric PK deficiency and MDS-associated anemia.
The impact you will make:
Agios Pharmaceuticals is searching for a dynamic DTC marketer to join our growing US Marketing Team. The Director of Patient Marketing, Sickle Cell will focus on leading and executing the patient strategy in preparation for the future launch of mitapivat, currently in development for sickle cell disease, a vastly underserved community. We want to find an experienced marketer with the skills, experience, and passion to help us fulfill our mission of helping this patient community. This position will lead key commercial projects to engage patients and their caregivers. We seek an individual who can work effectively in a dynamic team-environment, with a high degree of autonomy. This position reports to the Senior Director, Patient Marketing and will start as an individual contributor.
What you will do:
Represent the voice of the patient in development of strategic imperatives and develop strategy for engaging with patients and caregivers from both an unbranded and branded perspective
Lead the development, execution and implementation of disease education and branded initiatives and materials for traditional and emerging channels
Oversee and manage execution of patient and caregiver tactics
Monitor and analyze overall performance metrics, adjusting strategies and messages as needed.
Collaborate with digital marketing to develop and execute an omnichannel strategy including media mix, measurement, optimization, and analytics.
Partner cross-functionally with HCP marketing, digital marketing, patient advocacy, US medical affairs, commercial operations, market access, and field teams, to ensure strategic alignment and executional excellence
Lead key agency relationships with accountability for achievement of goals and an eye towards innovation.
Ensure compliance with regulatory, legal, and corporate requirements both individually and for the sickle cell patient team
What you bring:
Mandatory qualifications:
Bachelor’s Degree
7+ years’ experience in pharma marketing experience, with 3 years DTC/consumer pharma marketing experience
Previous product launch experience
History of success managing multiple priorities with excellent organizational and critical thinking skills
Demonstrated ability to think creatively and pioneer innovative projects and champion thoughtful risk taking
Demonstrated ability to deliver high quality work on-time and within budget
Clear communication skills, both verbal and written
Thorough understanding of regulatory, legal and compliance requirements.
Experience navigating medical, legal, regulatory process
Ability to thrive in a highly collaborative environment – outstanding relationship-building and influencing skills.
Ability to work independently with guidance only needed on the most complex tasks
Management experience
Flexibility to travel (up to 20% travel anticipated)
Preferred qualifications:
Consumer/DTC marketing in both traditional and innovative channels
Rare disease DTC experience
Inclusive marketing experience a plus
Work Location:
Location Agnostic: Work location for this role is based on employee’s individual preference. This role has the ability to be either remote in the US or hybrid in our Cambridge Headquarters. Hybrid schedules vary but are generally less than 3 days per week onsite and hybrid employees are expected to live within commutable distance to our Cambridge Headquarters. Remote employees work entirely from home except for attending Company sponsored events/ meetings. For employees who choose to work remotely, travel may be required for certain company events commensurate to the above job description. Location Agnostic: Work location for this role is based on employee’s individual preference. This role has the ability to be either remote in the US or hybrid in our Cambridge Headquarters. Hybrid schedules vary but are generally less than 3 days per week onsite and hybrid employees are expected to live within commutable distance to our Cambridge Headquarters. Remote employees work entirely from home except for attending Company sponsored events/ meetings. For employees who choose to work remotely, travel may be required for certain company events commensurate to the above job description.
Interested in learning more about what makes our culture unique? Visit the Inside Agios section of our website.
Title: Director, Patient Marketing
Company: Agios Pharmaceuticals
Location: Cambridge, MA
