Overview
Director, Precision Medicine Marketing Jobs in Gaithersburg, Maryland, USA at AstraZeneca
As Director,
Precision
Medicine Marketing, you will play a pivotal role within the US Oncology Business in shaping the commercialization of AstraZeneca’s portfolio of
precision
-enabled therapies through the design and execution of integrated patient identification strategies. This position will report directly to the Senior Director, US
Precision
Medicine Marketing, and in partnership with global dx, brand, insights, commercial sales and non-sales field teams, medical, access, and other functions, drive the creation of cross-functional
precision
medicine marketing strategies and execution plans.
This role will have responsibility for breast and other franchise biomarker indications. This position is based at our Gaithersburg, MD campus, headquarters for the US Oncology and the Oncology Business Unit.
Accountabilities Lead a HQ-based marketing team, fostering a
collaborative environment
that encourages
innovative
thinking and exceptional performance.
Deliver global and US franchise-aligned diagnostic functional plans for launch readiness and in-line support of multiple biomarkers and brands.
Monitor testing performance, competitive, and market trends to communicate insights to cross-functional partners and inform brand planning, forecasting, and business decisions.
Proactively identify gaps in biomarker, testing journey, platform, or pathology customer understanding and partner with insights and analytics to address.
Conceive, drive, manage, and deliver results for complex projects involving internal functions and external customers and partners.
Represent AstraZeneca externally through allied corporate partnerships, professional societies, and diagnostic collaborations.
Partner with
Precision
Medicine and National Account field teams on pull-through of patient identification strategies to execution
Adhere to the AZ Code of Conduct, Standards, and SOPs as well as comply with all regulatory and compliance requirements for your role.
Essential Skills/Experience
A Bachelor’s degree (BA or BS) in Life Sciences.
8 years of marketing experience (developing brand strategy, positioning, messaging, segmentation, targeting, personal promotions and field execution, managing ad agency, annual budget and tactical planning processes).Launch and/or in-line experience in the US market.
Excellent
communication
and presentation skills and high emotional intelligence, organizational skills and effective team skills.
Direct-line management experience and cross-functional
team leadership
experience.
Desirable Skills/Experience An MS/MBA or advanced degree.
Oncology and companion diagnostic experience within pharma.
Sales or non-sales customer-facing experience (HCP, Account).Proficiency with the application of data, analytics & digital tools in marketing and business processes.
When we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines. In-person working gives us the platform we need to connect, work at pace and challenge perceptions. That’s why we work, on average, a minimum of three days per week from the office. But that doesn’t mean we’re not flexible. We balance the expectation of being in the office while respecting individual
flexibility
.
Join u…
Title: Director, Precision Medicine Marketing
Company: AstraZeneca
Location: Gaithersburg, Maryland, USA
Category: Healthcare, Marketing / Advertising / PR
