Overview
Director, Segment Marketing Jobs in San Jose, CA at Bloom Energy
Job Summary:
The Director of Marketing at an independent hotel holds a pivotal leadership role, responsible for conceptualizing and executing sophisticated marketing strategies to amplify the hotel’s brand presence and bolster guest engagement. This position demands strategic vision, innovative thinking, and the capacity to lead high-impact marketing initiatives that reflect the hotel’s distinctive identity. The Director will oversee the marketing department, orchestrate both digital and traditional campaigns, and ensure the flawless execution of initiatives designed to attract new clientele while fostering guest loyalty.
Key Responsibilities:
Formulate and implement comprehensive marketing strategies that are uniquely aligned with the hotel’s brand and market positioning.
Provide leadership and mentorship to the marketing team, fostering a culture of creativity and performance excellence.
Identify and capitalize on regional and local marketing opportunities, including strategic partnerships and community engagement.
Conduct in-depth market research to evaluate consumer behavior, competitor landscape, and emerging trends.
Oversee budget planning and management for marketing operations, ensuring fiscal responsibility and optimal resource allocation.
Develop and execute targeted multi-channel marketing campaigns, emphasizing the hotel’s unique offerings and seasonal promotions.
Collaborate with operations and guest experience teams to ensure cohesive and aligned marketing efforts.
Continuously monitor key performance metrics and analyze data to refine strategies and enhance brand visibility and customer retention.
Serve as the hotel’s ambassador at industry events, community functions, and professional gatherings.
Direct the creation of high-quality marketing collateral and digital assets to support promotional objectives.
Qualifications:
A degree in Marketing, Hospitality Management, Business Administration, or a closely related field.
A minimum of 7 years of progressive marketing experience within the hospitality sector, with a preference for leadership roles at independent hotels.
Demonstrated success in formulating and executing innovative marketing strategies that drive measurable results.
Exceptional leadership capabilities with a proven track record of team development and project management.
Advanced proficiency in digital marketing, data analysis, CRM systems, and marketing automation tools.
Outstanding interpersonal, communication, and analytical skills.
Strategic and creative problem-solving abilities, with a proactive approach to innovation.
Deep understanding of the hospitality landscape and guest-centric marketing principles.
Compensation:
Competitive salary commensurate with experience and qualifications, accompanied by performance-based incentives.
Comprehensive benefits package, including health, dental, vision insurance, and professional development opportunities.
Potential for career advancement within a dynamic and independently operated hotel environment.
Application Process:
To apply, please submit your resume and a detailed cover letter outlining your professional achievements and strategic vision for hospitality marketing to [email protected].
Job Type: Full-time
Pay: $160,000.00 – $195,000.00 per year
Benefits:
401(k)
Dental insurance
Health insurance
Paid time off
Vision insurance
Schedule:
8 hour shift
Work Location: In person
Title: Director, Segment Marketing
Company: Bloom Energy
Location: San Jose, CA
