Downstream Senior Marketing Manager

Overview

Downstream Senior Marketing Manager Jobs in Mountain View, California, USA at NeuroPace

Based in Mountain View, CA., Neuro Pace is a commercial-stage medical device company focused on transforming the lives of people suffering from epilepsy by reducing or eliminating the occurrence of debilitating seizures. Its novel and differential RNS System is the first and only commercially available, brain-responsive platform that delivers personalized, real-time treatment at the seizure source.

At Neuro Pace, employees are our greatest asset. We are continually searching for

solution-oriented

individuals who can bring energy and creativity to our growing workforce. At Neuro Pace, our success depends upon our ability to recruit and retain the most talented, enthusiastic and dedicated people we can find and providing them with a

dynamic

and

challenging

environment in which to thrive.

We are currently seeking a Downstream Senior Marketing Manager to

join our team

.  In this role, you will be responsible for planning and executing high impact product launches, clinical data rollouts, and influential growth campaigns. You will perform market segmentation, targeting, product positioning, key messaging, and pricing to maximize growth and profitability for the RNS and DIXI products. You will be an expert in planning omni-channel marketing campaigns aimed at the HCP audience.

You will build strong relationships with the sales organization, gathering feedback as you create marketing pieces to optimize effectiveness. In this position, you must be able to communicate cross-functionally and on a regular basis with clinical, QA/RA, sales, and

senior leadership

. In addition, you will develop and maintain partnerships with key customers and key opinion leaders.

The Downstream Senior Marketing Manager position will be based in Mountain View, CA.  This is a hybrid role with expectations of being on-site at least 2 days per week.

What you will do:

This Downstream Senior Marketing Manager position is responsible for developing and driving key marketing and business objectives.

Develop and execute product launch plans and drive continuation marketing activities for in-market products.

Lead clinical data strategies through ideation, into launch and execution to maximize product/portfolio growth and profitability.

Use classic marketing capabilities to further business objectives, such as market understanding, market segmentation, customer targeting, product positioning and message development.

Create

innovative

downstream marketing solutions, programs and tools to support the needs of the Sales Team.

Develop omni-channel promotional strategy & execution for reaching the HCP audience.

Formulate new downstream promotional strategies to drive and accelerate growth.

Quickly analyze data to determine ROI on marketing programs and modify programs accordingly.

Develop comprehensive sales and physician training plans in

collaboration

with Professional

Education

.

Routinely communicate with the sales force regarding programs, product updates competitive activity, sales positioning, and best practices.

Engage and actively maintain close

collaboration

with key opinion leaders (KOLs).Lead tradeshow activities for product and support in person where required.

Collaborate with upstream marketing, training and

education

, an…

Title: Downstream Senior Marketing Manager

Company: NeuroPace

Location: Mountain View, California, USA

Category: Marketing / Advertising / PR, Sales