Overview
Email Marketing Assistant – (Fully Remote) Jobs in Nicaragua at Valatam
Title: Email Marketing Assistant – (Fully Remote)
Company: Valatam
Location: Nicaragua
We’re seeking a Bilingual Email Marketing Specialist (Remote)People residing inVenezuela, Colombia, Argentina, Ecuador, Peru, NicaraguaWork Schedule:Monday-Friday, 9 am – 5 pm ESTLanguage:Fluent written and spoken English (C1/C2)Only resumes in English will be considered!About UsAt Valatam, we are passionate about building extraordinary remote teams in Latin America for growth-minded businesses across various industries, including Recruitment, Law Firms, Logistics, B2C companies, and other startups.
Our values drive everything we do, ensuring that we deliver exceptional service to our clients and create a supportive and dynamic work environment for our team members. You will love it here if you embrace our core values:
ACTION – You have an action bias. You get things done, fast
CARE – You take pleasure in helping others and doing things the right way
OUTSTANDING- You have the highest standards and run things like a well-oiled machine
DEPENDABLE – If someone asks you to do something, they KNOW it will get done
ENERGY – You bring a positive, enthusiastic, can-do attitude to work every day
THE ROLE
We’re looking for a perceptive and ambitious person to join our close-knit remote team as a data-driven bilingual outreach specialist. As a Valatam team member, you will play a crucial role in orchestrating email outreach efforts, designing, developing, and executing outbound email campaigns while tracking and analyzing the performance of these campaigns. Someone who can use email automation tools to optimize engagement, monitor email deliverability, and address issues. This role requires a track record of success in driving engagement and conversions through strategic email outreach.
You’ll have success here if you value clear processes and feel qualified to do the following:
Working independently and taking full ownership in the development and execution of cold email outreach campaigns
Developing and implementing list-building strategies for target audiences and segments
Designing and maintaining email templates optimized for engagement
Designing and executing A/B tests, managing the testing calendar, and recording results
Monitoring email deliverability and addressing any issues, ensuring optimal inbox placement
Compiling, updating, and keeping track of email lists and databases
Following up on emails and redirecting them to the appropriate departments
Using analytics tools to track and analyze campaign performance, including open rates, click-through rates, and conversions
Assisting in developing customer communication strategies, including segmentation, content creation, and drip campaigns
Participating in regular Marketing brainstorming sessions to discuss ideas, projects, and updates
Collaborating with graphic designers to improve the appearance layout of outputs
KEY PERFORMANCE INDICATORS (KPIS) AND EXPECTED RESULTS
You are the right person for the role if you can achieve 15 qualified sales appointments booked and attended per week as a result of email outreach campaigns. Your overall performance will be measured based on the following indicators.
Number of appointments scheduled as a result of email outreach campaigns
Open rates, click-through rates, and response rates for email campaigns
Conversion rates from initial outreach to qualified leads or opportunities
Engagement metrics such as social shares, replies, and forwards generated…
