Overview

Enablement Associate Director Jobs in London, England, UK at ENGINEERINGUK

ANNALECT EMEA JOB DESCRIPTION

ENABLEMENT Associate Director

Annalect is the data, technology, and analytics division of Omnicom. We help CMOs and their teams harness data, technology, and advanced analytics to grow their brands.

We have built a variety ofinnovativeproduct and specialist service solutions for clients and agency partners. We build and maintain the Omni platform which gives agency and client teams access to these capabilities as well as the ability to integrate and combine their own data and technology with Omni. Omni has over 20,000 active users and is recognized in the industry as a leading marketing platform.

We continuously innovate the platform to ensure our clients stay ahead of their competitors in data driven marketing.

Our team of Annalectuals is growing rapidly and are based in over 80 countries around the globe, supported by global and regional team hubs in NY, London, Singapore, Gurgaon, Bangalore, and Hyderabad. The EMEA team is responsible for global and regional relationships clients led from London, as well as the development of new data-driven marketing capabilities. They form part of our global team and collaborate closely with local market Annalect teams across EMEA as well as regional Omnicom agency partners.

ROLE SUMMARY:

Drive platform adoption by Agency teams across Omnicom Agencies in the region on our priority clients both directly and by working closely with local market Enablement teams.

KEY RESPONSIBILITIES:

Deliver strategic consultation to agency client teams, advising agencies on best practices and how to best leverage our tools to enable better outcomes for their clients.

Drive thoughtleadershipleveraging Annalect data and technology including Omni, Omnicom’s marketing orchestration platform.

Support Annalect growth & platform monetisation including new client setup, new business presentation, customization, and product roll-out and adoption.

Assist in driving product road mapping, product evolution, andinnovation, considering agency and client needs.

Work closely with Enablement team and Learning & Development team to set trainings and L&D agenda for agencies.

Participate in ideation sessions for customization and futureinnovation.

Support Omnicom vision of embedding the data platform with our agency users on priority clients by enabling them to drive value from the platform by:

Sharing key relevant developments and case studies from other clients.

Offering support when required to illustrate relevant use cases.

Foster and maintain relationships with EMEA Enablement teams by building community and helping them overcome any blockers they are seeing in market with platform usage and customization.

Gathering feedback and be the voice of Omnicom Agencies in the EMEA region to work with Annalect global Product and L&D team on enhancements to Omni and training initiatives.

Additionally, individual objectives are agreed and reviewed on a quarterly basis (as a minimum frequency).

IDEAL CANDIDATE

An understanding of some of the following: marketing technology, behavioural data, data analytics, audience creation techniques, media strategy, media investment, digital media,dynamiccreative, campaign measurement, product design – all things connected to using data and technology to create better marketing outcomes.

Hands-on experiencewith a marketing technology or media product.

Hands-on experiencewith training or demo’ing online products is a bo…

Title: Enablement Associate Director

Company: ENGINEERINGUK

Location: London, England, UK

Category: Marketing / Advertising / PR, IT/Tech

 

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