Overview
Engineering Officer Jobs in Abu Dhabi, UAE/Dubai at VHR Global Technical Recruitment
Brand Development,
Promotion
and Protection  Marketing Activities  Creates engaging written content for all of SEHA’s marketing and branding activities. These channels may include ATL & BTL advertising, social media, digital and/or internal. Familiarize yourself with each organization’s brand ideals and website to create content that supports their objectives and desired identity. Stay
up-to-date
with the latest industry trends. Produce error-free content that adheres to the company’s style guidelines, consistent with SEHA’s tone and vision.
Marketing Activities  Ability to conceive fresh and appealing ideas for new content that establishes or supports the company’s brand. Collaborate with the wider Marketing and Communications team to develop a variety of content marketing materials. Propose copy concepts and present underlying strategic thinking to marketing and
communication
manager and director. Liaise with Designers to enrich text with visual aids, like images and charts.
Cooperate with the marketing team to create web content and monitor its effectiveness over time. Use SEO practices to optimize articles and increase visibility.  Communications Activities  Plan and implement editorial calendar. Prepare and publish articles that describe our company and products. Write clean, concise, well-polished content. Research industry-related topics and identify gaps in our content. Shape language and tone used in sales emails, banners, and brochures.
Ensure all content is
up-to-date
. Maintain a content calendar that schedules all aspects of the creation and delivery of content throughout the year. Stay abreast of current best practices in the industry and review competitor websites to compare their activities with those of your company. Determine sources for content creation (both internal and external). Â Qualifications
Required:
Bachelor’s degree in Marketing and Communications, journalism, Business Administration or other related field required. Desired:  Master’s degree in Digital Marketing or Master of Business Administration preferred.
Desired Candidate Profile
A Marketing and Communications Officer typically requires a mix of technical, creative, and interpersonal skills to effectively promote an organization and manage its
communication
channels. Below are some key skills:
Marketing Skills  Digital Marketing:
Knowledge of SEO, SEM, social media advertising, and email marketing. Content Creation:
Ability to create compelling content for websites, blogs, and social media. Campaign Management:
Planning, executing, and analyzing marketing campaigns. Market Research:
Gathering and analyzing market trends, audience preferences, and competitive insights. Brand Management:
Ensuring consistency in messaging and visuals across all platforms. Analytics:
Proficiency in tools like Google Analytics, Hub Spot, or similar to track performance metrics.
Communication Skills
Writing and Editing:
Excellent skills in creating press releases, newsletters, speeches, and reports. Public Relations:
Building relationships
with media outlets and handling press inquiries. Storytelling:
Conveying brand narratives effectively to engage audiences. Presentation
Skills:
Delivering clear and persuasive presentations to stakeholders.  Technical Skills  Design Tools:
Familiarity with tools like Adob…
Title: Engineering Officer
Company: VHR Global Technical Recruitment
Location: Abu Dhabi, UAE/Dubai
Category: Marketing / Advertising / PR, Creative Arts/Media
