Overview
Event Marketing Associate Jobs in Hayward, CA at Bay Home & Window
SOCIAL MEDIA SPECIALIST
ABOUT THE COMPANY
Founded in 1982, Allparts® Music Corporation offers an incredible selection of guitar and bass parts to manufacturers, wholesalers, musicians, luthiers, retail stores, repair shops, and guitar enthusiasts worldwide. Offering premium brands like CTS®, Switchcraft®, Bigsby®, Badass®, Grover® Certano and many more, we’ve become the industry’s home of “premium tools for tone.”
THE POSITION
We’re looking for an accomplished Social Media professional with a proven track record of growing followers, increasing views, managing collaborations, and maximizing engagement. You will be the driving force behind Allparts’ social media growth and our desire to be the authority in high-quality parts for repair, production, upgrades and the personalization of fretted instruments. The ideal candidate will be versed in best practice across all social platforms and will be able to manage the company social calendar while planning and executing all social campaigns, producing content, writing compelling copy, and tracking and reporting results.
PRIMARY RESPONSIBILITIES
Leads social collaborations with influencers, Premium Installation Partners, Premium Builders Club members, media outlets and agency partners, educational outlets and recording artists.
Produces scroll-stopping, high-impact videos that drive engagement.
Manages the company’s PR and social media calendar and all social activity.
Drives end-user engagement and curation of user generated content via the company’s “Show Us Your Build” initiative.
Creates and broadcasts digital press releases and PR campaigns across all social channels and media outlets.
Crafts strong and consistent brand voice that reinforces our premium brand positioning, reflects our collaborative spirit, and builds trust and emotional connection with our audience.
QUALIFICATIONS
3-5 years of experience managing social media preferably in the musical instrument space.
Firm grasp of current digital advertising and marketing best-practices.
Proficient with Adobe Creative Cloud (Photoshop, InDesign, InCopy, After Effects, Premier Pro, Lightroom) and Canva.
Proficient with social media management tools (Meta Business Suite, TikTok Business Suite, YouTube Studio, Buffer, Hootsuite, Sprout Social)
Proficient in digital asset use and management.
Proficient with Microsoft Outlook and Excel.
Prior experience with NetSuite, Shopify and Klaviyo would be a plus.
Bachelor’s degree in Marketing or Business preferred.
Fairly advanced understanding of Acoustic and Electric guitar and bass parts and tone.
Prior experience building and/or modifying guitars, basses, mandolins, or banjos would be a plus.
Highly collaborative with the ability to lead others and produce independently.
Exceptional verbal and written communication skills.
Conversationally fluent in Spanish, Japanese, French or German would be a plus.
Strong project management and decision-making skills.
Attention to detail, obvious enthusiasm, initiative, and pride in work.
Ability to work in the USA without sponsorship.
Willing and able to work from our office in Houston, Texas.
Must pass a background check.
Allparts Music Corporation is proudly an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law.
Job Type: Full-time
Pay: $45,000.00 – $50,000.00 per year
Benefits:
401(k)
Dental insurance
Employee discount
Health insurance
Life insurance
Paid time off
Vision insurance
Schedule:
8 hour shift
Experience:
social media: 2 years (Required)
playing guitar or bass: 2 years (Required)
Ability to Commute:
Houston, TX 77041 (Required)
Work Location: In person
Title: Event Marketing Associate
Company: Bay Home & Window
Location: Hayward, CA
