Overview
Event Marketing Manager Jobs in New York, New York, USA at Merkle Science
Position: Â Event Marketing Manager (New York)
Location: New York
About Merkle Science:
Merkle Science provides blockchain transaction monitoring and intelligence solutions for web3 companies, digital asset service providers, financial institutions, law enforcement and government agencies to detect, investigate and prevent illicit use of cryptocurrencies. Our vision is to make cryptocurrencies safe and provide infrastructure for the safe and compliant growth of cryptocurrencies.
Merkle Science is headquartered in New York with offices in Singapore, Bangalore and London. The team has combined experience across Bank of America, Paypal, Luno, Thomson Reuters and Amazon. The company has raised over US $27 MM from SIG, Beco, Republic, DCG, Kenetic, GGV and several others.
Responsibilities:
• Collaborate with Account Executives to ensure alignment of event marketing strategy with account plans.
• Plan, execute, and track all aspects of Merkle Science’s event presence globally to maximize lead generation and pipeline growth.
• Define marketing objectives and metrics for events. Conduct post-event evaluations, report progress towards goals, and recommend
optimization
strategies. Regularly measure event impact against KPIs to inform decision-making and enhance alignment with broader business goals.
• Ensure alignment with the overall business strategy by contributing to strategic development of event marketing plans.
• Manage event marketing budgets and report regularly on budget utilization and performance. Track budget costs and proactively communicate scope changes that affect the budget.
• Act as the point of contact and workstream leader for event marketing, supporting
cross-functional teams
and internal leaders. Collaborate with the Sales team to identify marketing-supported needs and potential gaps.
• Ensure that all logistical information for event attendees is clearly communicated and organized, including event schedules, locations, registration details, and any additional relevant information to facilitate a seamless event experience.
• Evaluate third-party opportunities and build vendor relationships to enhance market exposure, reduce cost, and ensure quality deliverables.
• Stay informed about overall business development strategies including partner and key account plans, advocating for alignment where necessary.
• Work alongside teams, suppliers, and other contributors through effective
project management
and
collaboration
to exceptional levels of execution of all assigned deliverables – on schedule and within budget.
Qualifications:
Minimum two years of experience in event marketing or field marketing. Knowledge in trade showproject managementis essential, from strategy, messaging, design, logistics, vendor management, budget, execution, to post-event analysis.
Experience operating within B2B or B2G marketing ecosystems preferred.
Proactive, self-motivated individual with excellent organizational andcommunication skills. Comfortable presenting strategy and results tosenior leadership.
Ability to manage multiple priorities in afast-paced environment.
Proficiency with Salesforce reporting and analysis of marketing funnel metrics.
Occasional travel required, less than 20%.
Well Being, Compensation and Benefits
We care about your well-be…
Title: Event Marketing Manager
Company: Merkle Science
Location: New York, New York, USA
Category: Marketing / Advertising / PR
