Overview
Executive, Content Marketing Jobs in Subang Jaya, Selangor, Malaysia at ZUS Coffee
Title: Executive, Content Marketing
Company: ZUS Coffee
Location: Subang Jaya, Selangor, Malaysia
Position Responsibilities
Content Creation & Ideation
Develop and execute creative content across multiple platforms, including social media, digital campaigns, and marketing initiatives, ensuring alignment with the brand’s objectives and audience engagement.
Write compelling and creative copy that grabs attention and aligns with the brand’s voice and tone.
Record, produce, and edit quality videos and photos for social media and digital campaigns.
Work closely with the brand team to develop content that supports and enhances ongoing campaigns.
Collaborate with the creative team to create visually compelling designs,graphics, or handle design tasks when necessary to ensure alignment with the brand’s identity.
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Social Media Management
Plan, schedule, and publish content on platforms such as Instagram, Facebook,TikTok and more.
Actively engage with followers, fostering an interactive and loyal community.
Support the planning and execution of campaigns, from ideation to performance review.
Influencer & KOC/KOL Collaboration
Identify, recruit, and build long-term relationships with Key Opinion Consumers (KOCs) and Key Opinion Leaders (KOLs).
Collaborate with KOCs and KOLs to produce user-generated content that aligns with the brand’s goals.
Coordinate influencer campaigns, ensuring KOCs and KOLs create content that resonates with their followers and aligns with brand objectives.
Track and analyze the performance of influencer collaborations, adjusting strategies as needed.
Collaboration & Campaign Support
Collaborate with cross-functional teams, including marketing, branding, and creative, to develop content that supports overall campaign goals.
Assist in the execution and management of content-driven campaigns.
Monitor content performance and make data-driven adjustments to improve engagement and reach.
Qualifications & Experiences
Education : Diploma/Degree in Marketing, Communications, or any related field.
Experience: 1–2 years in content creation or social media management. Fresh graduates with a passion for content are also welcome to apply!
Skills:
Excellent in conceptualizing, creating, and executing creative content that aligns with brand messaging and objectives.
Proficiency in social media tools (e.g., Meta Business Suite, TikToTokAnalytics).
Proficiency in design and editing tools (e.g., Canva, CapCut).
Comfortable and confident in front of the camera for recording videos and creating visual content.
Able to quickly adjust to new trends, tools, and project requirements in a fast-paced environment.
Strong communication, organizational, and project management skills.
Ability to work cross-functionally with teams and external partners.
a Necessity, not a Luxury
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