Overview
Executive, Media Planning Jobs in Singapore, Singapore at GroupM
In this role, you will be working with one of Essence Mediacom’s key global clients across B2B and B2C, giving you broad exposure and opportunity to develop both skillsets. You will be key to ensuring smooth account operations and coordination internally to deliver
communication
& digital planning recommendations. Externally, you will be looked upon in the team as the integrator of great ideas, nurturing strong client relationships as well as facilitating the relationship with other internal/external stakeholders.
At Group
M APAC, our people are our strength, which is why fostering a culture of
diversity and inclusion
is important to us.
Reporting of the role
This role reports to:
Associate Director3 best things about the job:
The prospect of honing
your skills
in media planning/buying by working on Global brands focused on retail, youth culture, and consumer brands, providing exposure across SEA markets.
Opportunity to be part of a progressive group pushing the boundaries of ecommerce and demand generation practices with a track record of award-winning  part of the culture built on collective energy, passion,
collaboration
, and support.
Measures of success –In three months:
Demonstrate a good understanding of media landscape, client’s business category, and challenges.
Gain digital skills across ad ops, campaign management, and reporting for digital channels including Search, Shopping, Programmatic, Paid Social, Video, Native, etc.
Acquire a good understanding of planning framework and how it can be applied to build an effective campaign strategy and channel plan.
Rigor in setting and tracking campaign KPIs. Ensure effective and accurate
optimization
and delivery of performance utilizing all relevant internal teams, agency processes, and tech.
Able to propose ideas and activities to answer identified challenges.
Able to independently manage campaign operations (taxonomy sheets, ad tracker creation, etc.) with minimal supervision from the manager.
Gain global and local market team’s trust and  12 months:
Assist in leading medium scale projects (identify need, formulate idea into plan, set the scope and present to various campaign leads).Responsibilities of the role:
Key support to ensure smooth campaign operations & successful digital campaign execution.
Identify and implement media initiatives across multi-media platforms.
Understand the client’s market position to achieve optimal negotiations for clients.
Set viable objectives and KPIs, and recommend/develop measurement methodology against all briefs.
Ensure regular reporting is delivered on time and accurately.
Ensure that campaigns are tracked and measured based on agreed KPIs and media efficiencies.
Facilitate cross team learning and knowledge sharing.
With guidance, contribute to strategy development. This will include the ability to understand and interpret briefs and the application of insights to develop marketing and communications solutions.
Develop and build relationships with clients over time.
Work with internal specialist resources and group resources on a daily basis.
Develop strong working relationships with key agenc…
Title: Executive, Media Planning
Company: GroupM
Location: Singapore, Singapore
Category: Marketing / Advertising / PR
